Extreme Events and Overreaction to News
Spencer Yongwook Kwon and Johnny Tang
January 26, 2023
Abstract
The presence of both systematic under-and-overreaction to news in financial mar-
kets is a major puzzle. We propose a systematic predictor of under-and-overreaction to
news: the extremeness of the associated distribution of fundamentals. Using a compre-
hensive database of corporate news events, we identify substantial heterogeneity in both
reactions to news and extremeness of fundamentals across types of corporate events. We
document overreaction to more extreme event-types, such as leadership changes, M&A,
and customer announcements, and underreaction to less extreme event-types such as
earnings announcements. We show this is consistent with diagnostic expectations, a
model of belief formation based on the representativeness heuristic. The model further
predicts greater trading volume holding fixed fundamentals and more sensitive belief
changes to more extreme corporate events, which we confirm in the data. We calibrate
our model and show that it quantitatively matches the key features in our data.
Spencer Yongwook Kwon: Harvard Business School and Harvard University, ykw[email protected]. Johnny
Tang: Harvard University, [email protected]ard.edu. We thank Malcolm Baker, Nick Barberis, Francesca
Bastianello, Michael Blank, Pedro Bordalo, John Campbell, Nicola Gennaioli, Mark Egan, Paul Fontanier,
Xavier Gabaix, Robin Greenwood, Sam Hanson, Alex Imas, Yueran Ma, Peter Maxted, Josh Schwartzstein,
Kelly Shue, Andrei Shleifer, David Solomon (discussant), Jeremy Stein, Adi Sunderam, Paul Tetlock, and
seminar participants at Harvard, Yale, and the 2021 Spring NBER Behavioral Finance meeting for helpful
comments and feedback.
1 Introduction
How do stock prices react to news? There has been extensive evidence of both over- and
under-reaction in financial markets. On one hand, investors tend to be overly optimistic
about the long-term prospects of firms that have experienced a period of sustained earnings
growth, which lead to long-run reversals (De Bondt and Thaler (1985), Cutler et al. (1991),
Lakonishok et al. (1994), La Porta (1996), Bordalo et al. (2019)). At a shorter horizon, in-
vestors may overreact to a range of corporate news (Antweiler and Frank (2006)), potentially
spurred by spikes in media coverage, investor interest, or sentiment (Da et al. (2011), Tetlock
(2007)). On the other hand, a large literature documents that prices can react sluggishly
to news and lead to drift following earnings announcements (Bernard and Thomas (1989)),
the underpricing of profitable firms (Bouchaud et al. (2019)), and momentum (Chan et al.
(1996)).
The presence of both systematic over- and under-reaction is a major puzzle. Some skep-
tics view the variation in market reaction to news as random fluctuations around the ra-
tional benchmark (e.g. Fama (1998)). In this paper, we offer an alternative perspective by
proposing a systematic determinant of under-and-overreaction the extremeness of funda-
mentals associated with the news. We show that a core feature of corporate news is that
the distribution of fundamentals is extreme: while most corporate news tend to have a rela-
tively immaterial impact on overall valuation, there are tail events with major implications
that significantly shape investor reactions to future analogous news. We formally define
the extremeness of a type of news, or an event-type (e.g. earnings announcements) as the
tail-fatness (Gabaix (2009)) of the distribution of fundamentals. In other words, we define
extremeness to be a property of the whole event-type, rather than of a particular news event:
the more extreme the event-type, the greater the relative difference between the fundamen-
tals of its tail, e.g. the top 1% earnings announcements, to that of its typical event, e.g.
the median. We hypothesize that more extreme types of news are associated with greater
1
overreaction, as investors are relatively likelier to focus on the tail events when reacting to
news.
To formalize this intuition, we apply diagnostic expectations (DE) (Bordalo et al. (2018)),
a model of belief formation based on Kahneman and Tversky’s representativeness heuristic,
to the setting of reaction to corporate news. DE capture the insight that agents overrepresent
states of the world that have become likelier in light of news and have been used to model ex-
uberance in credit booms, overreaction in macroeconomic forecasts (Bordalo et al. (2020b)),
and closest to our setting, the overvaluation of firms with high long-term growth prospects
(Bordalo et al. (2019)). Relative to these papers, we highlight the role of extreme events in
investor reaction to news. Our model predicts that as the extremeness of the type of news
increases, tail outcomes become more representative in light of news. When the distribution
of associated fundamentals becomes more extreme than the distribution in the absence of
news announcements, diagnostic expectations of fundamentals overshoot the rational bench-
mark and lead to overreaction. Conversely, if the news is sufficiently less extreme, events
associated with no change in fundamentals become more representative and overweighted,
which causes underreaction. Our application consequently yields both underreaction and
overreaction, whereas previous applications of DE have largely focused on overreaction.
To derive predictions regarding asset prices and trading behavior, we introduce DE agents
into a stylized asset pricing model, where agents receive idiosyncratic signals of the funda-
mentals. In reaction to an extreme type of news, the average beliefs of investors and asset
prices overreact. This leads to reversals when prices eventually return to the rational bench-
mark. Furthermore, as all investors overreact to their idiosyncratic signal, there is greater
disagreement between investors who receive different signals, which leads to higher trading
volume holding fixed fundamentals. Conversely, in response to a less extreme type of news,
beliefs underreact, which leads to drift and lower trading volume. Our model thus gener-
ates the key predictions that more extreme types of news have greater return reversals and
2
disagreement-driven trading volume.
1
In the second part of the paper, we empirically test the predictions of the model. First, we
confirm that investor reaction to different types of corporate news is highly heterogeneous.
Drawing from a comprehensive database of corporate news events in the US from 2011 to
2018, we find not only post-announcement drift for events such as earnings announcements,
but also reversals for a wide range of event-types, including leadership changes, business
expansions, mergers, acquisitions, and customer-related events. Short-term overreaction to
news seems to be the norm across corporate events that do not frequently coincide with
earnings announcements.
2
The cross-section of drift and reversal across these types of news
is robust to different measurement methods, such as estimation using portfolio sorts and a
full firm-day panel specification, which accounts for overlapping returns and unconditional
market autocorrelations. We also show that the cross-section of drift and reversal is not
driven by sampling variation or non-event-driven forces.
We next measure the extremeness of the fundamentals and document significant differ-
ences across the news categories in our sample. Statistically, the extremeness of a news type
is captured by the fatness of the tail of the distribution of outcomes: the fatter the tail, the
farther the extreme, e.g. top 1%, events are from the median event. We measure extremeness
in several ways, with the Pareto tail index of power-law distributions being our preferred
measure.
3
We find that the distribution of outcomes of an event-type, measured by realized
1
Our theory does not focus on why arbitrageurs cannot price out the distortions by trading against DE
agents. One of the reasons can be that by trading against potentially extreme events, the arbitrageurs are
taking on a negative skew-risk, which can command a significant risk premium. Short-sale constraints on the
part of the arbitrageur in response to positive company news can also contribute to the limits of arbitrage.
To focus on the distortions due to investor psychology, we simplify the arbitrageur response by positing a
simple reduced-form asset demand function that captures these risk and capital concerns.
2
We have chosen 90 days as our main choice of horizon, as it approximately corresponds to the range of
post-earnings drift studies (e.g. Bernard and Thomas (1989)). Our findings are robust to the exact horizon
of the reversal (from 60 days to 3 months).
3
The Pareto tail index is given by the slope of the log-log rank-size regressions of event-day returns, also
known as power-law regressions (Gabaix (2016)). For power-law, or Pareto, distributions, this regression
precisely measures the tail fatness, also known as the Pareto index. The measurement of fat tails has received
recent attention in economics, from wealth distributions and city size, to stock market returns and trading
3
cash flow growth, event-day returns, and longer-term returns, are very well described by the
fat-tailed power-law distribution, consistent with earlier findings (e.g. Gabaix (2016)), with
significant variation in the Pareto tail index across event-types.
Equipped with these baseline results, we test the core asset-pricing predictions of our
model: more extreme event types are more overreacted to, with greater reversals and trading
volume. Consistent with our first prediction, we find that more extreme corporate event types
exhibit more post-announcement return reversals, whereas less extreme event types exhibit
more post-announcement drift. We estimate that fatter-tailed events exhibit reversals up
to 14% of the event-day return, while thinner-tailed events experience continued drifts of
up to 10% of the event-day return. We show that this pattern is robustly found across
return horizons and rule out alternative explanations such as familiarity or seasonality across
different event-types. Turning to our second prediction, we confirm that more extreme
corporate events have higher trading volumes conditional on the magnitudes of event-day
returns. Conditional on a 10% event-day return, we estimate that turnover for different event-
types would range from 4.8% for the thinnest-tailed event-types to 6.3% for the fattest-tailed
event-types. This range of estimated conditional turnovers quantitatively matches the range
(4.6% to 7.0%) of the actual conditional turnovers across event-types we observe in our data.
To further validate the explanatory power of extremeness in under- and overreaction, we
turn to expectations data to directly measure how investor beliefs change in response to news.
We use stock analysts’ earnings per share (EPS) forecasts as a proxy for investor beliefs, and
we measure belief under- and overreaction using the Coibion and Gorodnichenko (2015)
methodology of comparing ex-post forecast errors to forecast revisions. Consistent with our
model, we find evidence suggesting that analyst forecasts react more sensitively to more
extreme event types. The analysis allows us to move beyond trading data to provide further
volume. For a general reference, see Gabaix (2016). The extremeness of a distribution has been computed
using various alternative measures, ranging from quantile ratios to higher normalized moments such as skew
and kurtosis. In Section 4, we discuss the relative merits of each measures and confirm that our results are
robust to the choice of a particular measure.
4
evidence consistent with beliefs playing a central role in explaining under- and overreaction
in asset prices.
We conclude with a calibration of our model to assess its explanatory power. We empir-
ically estimate the diagnostic parameter θ and generate model-implied price drift/reversal
and trading behaviors and compare these model-implied quantities to those we observe in
the data. We find that the model-implied quantities quantitatively fit the cross-sectional
variation in under- and overreaction in asset prices and in trading volumes across event
types, with the calibrated diagnostic parameter θ = 0.95 broadly in line with the estimates
obtained in earlier works (Bordalo et al. (2020b, 2019)).
Our paper relates to the extensive theoretical (Barberis et al. (1998), Hong and Stein
(1999), Daniel et al. (1998)) and empirical (De Bondt and Thaler (1985), Lakonishok et al.
(1994), La Porta (1996), Daniel and Titman (2006), Bernard and Thomas (1989), and Bor-
dalo et al. (2019)) literature studying investor over- and underreaction in asset pricing. A
large literature focuses on horizon as the key variation and documents short-term underreac-
tion and long-term overreaction in stock prices (Bernard and Thomas (1989), De Bondt and
Thaler (1985), Bordalo et al. (2019)) and in yield curves (Giglio and Kelly (2018)). Recent
work has also connected asset price over- and underreaction to expectations (Bordalo et al.
(2019); d’Arienzo (2020); Wang (2019)). While this research focuses on the variation in
horizon, we fix the horizon to the short-term and focus on variations in the types of events.
In this sense, our work also relates to Daniel and Titman (2006), which finds evidence of
long-horizon overreaction to intangible information, Antweiler and Frank (2006), which finds
overreaction to a wider range of news, and Chang et al. (2017) and Hartzmark and Shue
(2018), which find short-term investor overreaction to predictable seasonal components of
earnings and contrast to previous earnings. Relative to this work, we focus primarily on
explaining the variation in overreaction and underreaction across types of corporate news
through the lens of the extremeness of fundamentals.
Our work also relates to the growing literature that studies psychological foundations
5
of information processing and their applications to financial settings. Overreaction has also
been attributed to extrapolation (Barberis et al. (2015, 2018)), cursedness (Eyster et al.
(2019)), and partial-equilibrium thinking (Bastianello and Fontanier (2019)). A related re-
cent literature also delves into fundamental mechanisms of memory in asset pricing (Wachter
and Kahana (2019); Nagel and Xu (2019)) and in an experimental context (Enke et al. (2020),
Bordalo et al. (2020a, 2021)). While our model also emphasizes the role of recall of extreme
outcomes in light of news, we focus on the variation in short-term asset price reactions to
specific news items across different types of events.
Lastly, our work relates to the large literature on asset price reactions to news and
media coverage. Prior work on this topic has found that individual investors are prone to
buying attention-grabbing stocks which appear in the news (Barber and Odean (2008)).
Consistent with these findings, there is evidence of short-term overreaction driven by spikes
in investor interest and sentiment (Tetlock (2007), Da et al. (2011)), which can be spurred
partially by media coverage (Engelberg et al. (2012)). While media and investor sentiment
can generate short-term overreaction, our work connects investor attention and overreaction
to the fundamentals of the news. In our framework, investor attention is drawn to news that
bring to mind extreme outcomes in the past. Furthermore, our psychologically-motivated
framework points to extremeness as a measurable quantity which can explain the quantitative
variation in both under- and over-reaction.
The rest of the paper is organized as follows. Section 2 presents the model and discusses
its motivation in financial narratives and psychology research. Section 3 describes the data.
Section 4 documents heterogeneity in the short-term reaction to different corporate develop-
ments and identifies significant differences in the extremeness of the fundamental distribution
across different event-types. Section 5 tests the main asset pricing predictions of the model,
linking extremeness of fundamentals to overreaction, validate our hypothesis on expectations
data, and provides a calibration of our model. Section 6 concludes.
6
2 Tail events and reaction to news
In this section, we apply diagnostic expectations (DE) to the setting of reactions to corporate
news announcements. We assume that the fundamentals associated with corporate news
follow an extreme distribution and that different types of news are differently extreme. This
difference in the underlying fundamental distribution will be a key driver of the differences
in market reactions to news, with greater overreaction for more extreme types of news. We
revisit and verify these assumptions in the empirical section.
2.1 Diagnostic Expectations of Fundamentals
Let E be an event-type and λ be the fundamentals associated with an event of type E, which
is drawn from the distribution π(λ|E). Each investor i receives a noisy, idiosyncratic signal
s
i
drawn from a distribution f (s|λ). For simplicity, we assume that λ 0: the event has
positive impact. The negative case follows analogously.
We assume that the distribution of fundamentals for a given event-type follows a power-
law distribution:
π(λ|E) = ζ
1
E
λ
ζ
1
E
0,E
λ
ζ
1
E
+1
for λ λ
0,E
.
4
(1)
There are two parameters of the distribution: λ
0,E
, the scale parameter, and 0 < ζ
E
< 1, the
tail parameter, which governs the extremeness of the distribution and varies across E: the
higher the ζ
E
, the more extreme the event-type. Upon the release of news, an agent i learns
of the event-type E and receives an idiosyncratic noisy signal s
i
of the latent fundamentals
4
For analytical tractability, we assume that the distribution of fundamentals has either positive or negative
support. This assumption can be given an intuitive framing if the investor interprets news according to both
its event-type and whether it is good or bad news. In practice, we find that the extremeness of event-types
is similar for both good and bad news, which motivates us to make the above simplifying assumption.
7
λ. We assume that s
i
is drawn from the conjugate distribution:
s
i
= λ · u
i
, u
i
Unif[0, 1].
5
(2)
Then, the rational posterior distribution of fundamentals given (E, s
i
) are given by:
π(λ|E, s
i
) = (ζ
1
E
+ 1) ·
λ
ζ
1
E
+1
1,E
λ
ζ
1
E
+2
for λ λ
1,E
= max{s
i
, λ
0,E
}. (3)
We assume that investors form diagnostic expectations of fundamentals given news (Bor-
dalo et al. (2018)), such that the posterior distribution of fundamentals is given by:
π
θ
(λ|E, s
i
) π(λ|E, s
i
) ·
π(λ|E, s
i
)
π(λ|No News)
θ
. (4)
The likelihood ratio
π(λ|E,s
i
)
π(λ|No News)
reflects the representativeness of fundamentals λ given the
news (E, s
i
), relative to the common benchmark π(λ|No News), the distribution of funda-
mentals that would prevail in the absence of news. The parameter θ reflects the degree
to which more representative fundamentals are overweighted, with θ = 0 corresponding to
the rational case. In this sense, DE capture the psychology that investors overweight the
probability of outcomes that have become likelier in light of news.
6
5
This can be generalized to a sub-class of the Beta distribution: f(s|θ) = γ ·
s
γ1
θ
γ
.
6
In general, diagnostic expectations are motivated by Kahneman and Tversky’s representativeness heuris-
tic, the psychological tendency to overrepresent representative attributes of a class, where “an attribute is
representative ... if ... the relative frequency of this attribute is much higher in that class than in a reference
class” (Tversky and Kahneman (1983)). In other words, agents overestimate a trait t that is representative
of group G compared to a reference group G:
π
θ
(t|G) π(t|G) ·
π(t|G)
π(t| G)
θ
For example, in the context of stereotypes, the trait t = red hair is representative of G = Irish compared to
G = rest of the world, and is overestimated. In the context of news and expectation formation, Bordalo
et al. (2018) set G as the arrival of new information and G as the counterfactual in which no news arrives,
where the realized signal is equal to its ex ante expected value.
8
Following Bordalo et al. (2019, 2020b), we define the No-News distribution,
π(λ|No News), as the distribution of fundamentals in the absence of an event, conditional
on the idiosyncratic signal s
i
equal to its ex ante expected value. In other words, we first
let π
d
(λ) be the distribution of fundamentals in the absence of any news announcement. We
assume that this distribution is symmetric around 0, with the tails of the distribution also
following a power-law:
π
d
(λ) =
π
0
(|λ|) for |λ| < λ
0,d
C · |λ|
(ζ
1
d
+1)
for |λ| > λ
0,d
,
with 0 < λ
0,d
λ
0,E
for all event-types E. π
d
(λ) captures the movement in valuation unre-
lated to any particular announcement (e.g. Cutler et al. (1988), Savor (2012)). Furthermore,
we assume the tails of π
d
are also fat with tail index ζ
d
. This assumption is made not only
for analytical tractability, but also reflects a key feature of the data, that the distribution
of unconditional fundamentals, even outside of news-announcement days, has a fat tail (e.g.
Gabaix et al. (2003), Plerou et al. (1999), and Oh and Wachter (2018)). Then, the No-News
distribution is given by:
π(λ|No News) = π
d
(λ|s
i
= 0). (5)
Applying Equation 5 to Equation 4 gives the following characterization of investor beliefs in
reaction to an event of type E.
Proposition 1 (Diagnostic expectations with extreme fundamentals). The diagnostic ex-
pectations of fundamentals is given by:
E
θ
[λ|E, s
i
] = ψ(ζ
E
, ζ
d
, θ) · E[λ|E, s
i
] =
1 + ζ
E
+ θ
1
ζ
E
ζ
d
1 + ζ
E
+ (1 + ζ
E
) · θ
1
ζ
E
ζ
d
· E[λ|E, s
i
], (6)
where E[λ|E, s
i
] is the rational expectations. The distortion term ψ(ζ
E
, ζ
d
, θ) is increasing
9
in ζ
E
, with diagnostic expectations overreacting (ψ > 1) if and only if ζ
E
> ζ
d
.
0.03 0.04 0.05 0.06 0.07 0.08
0 20 40 60 80 100 120
Fundamentals
Density
Reference
Rational
Diagnostic
(a) DE, more extreme event-type
0.030 0.035 0.040 0.045 0.050 0.055 0.060
0 20 40 60 80 100 120
Fundamentals
Density
Reference
Rational
Diagnostic
(b) DE, less extreme event-type
Figure 1: Diagnostic expectations and the under-overreaction
Note: Figures 1a and 1b show the DE distortions of subjective fundamentals for more and less
extreme event-types, respectively. The solid red and blue curves plot the density functions
of the distributions of subjective fundamentals under diagnostic expectations. The solid
black curves plot the density functions under the rational distributions. The dotted black
curves plot the reference distributions. The solid black vertical lines plot the expectation of
fundamentals for the rational agents. The solid red and blue vertical lines plot the subjective
expectations of fundamentals for the diagnostic agents.
Figure 1 illustrates how DE distorts the expectations of fundamentals. In the left panel,
the fundamentals associated with event-type E is more extreme than what one may expect
from unconditional stock price fluctuations: the rational posterior, in the solid black curve,
has a fatter tail than the reference distribution, in the dotted curve. In this case, diagnostic
expectations, shown in the red curve, further exaggerate the prevalence of extreme events,
causing the posterior mean to overshoot. On the other hand, if the event-type E is less
extreme relative to the reference distribution, the prevalence of extreme outcomes becomes
10
less likely in light of news. Consequently, diagnostic investors exaggerate this difference,
with the diagnostic posterior mean undershooting the rational benchmark.
The combination of diagnostic expectations with variation in fundamental extremeness
can help explain the cross-section of under-overreaction across event types. If news increases
the probability of extreme outcomes relative to the reference distribution, diagnostic agents
overestimate the probability of a tail outcome and overreact. This is similar to the intuition
given in Bordalo et al. (2019) in response to news that significantly increases the long-term
growth prospects of a company, investors exaggerate the probability that the company will
become “the next Google”. On the other hand, diagnostic expectations can also generate
underreaction if the underlying fundamental distribution is sufficiently less extreme. While
a news may have a positive impact on valuations, if the distribution of potential outcomes
is less extreme than the reference distribution, expectations undershoot. Intuitively, agents
reason that while the event may be good news, it is less significant relative to other extreme
outcomes they have seen in the market, leading to underreaction.
2.2 Asset pricing predictions
We now apply our model of expectations to a simple asset market setting, and derive implica-
tions for price, post-announcement drifts and reversals, and volume. We make the following
standard assumptions regarding the asset market. At t = 1, an event of type E and fun-
damentals λ occurs, with each agent i receiving an idiosyncratic signal of fundamentals,
s
i
= λ · u
i
. Based on their signal, each agent has a linear demand for the asset based on their
subjective fundamentals:
7
D
DE
i
(s
i
, p) = κ ·
E
θ
[λ|s
i
] p
.
7
This can be justified from a standard mean-variance utility.
11
The price p
1
adjusts to clear the asset market, where we assume that the asset is in
zero net supply. As is standard, we also define the total trading volume to be V ol =
1
2
R
|D
i
(s
i
, p)|ds
i
, or half of the average absolute asset holdings in the economy. For nota-
tional simplicity, it is also convenient to define ζ
1
θ,E
= ζ
1
E
+ θ
ζ
1
E
ζ
1
d
, where ζ
θ,E
> ζ
E
if
and only if ζ
E
> ζ
d
. Using these assumptions, one can derive the expression for price impact
and resulting volume of an event with fundamentals λ.
p
1
= (1 + ζ
θ,E
) ·
λ
2
0,E
+ λ
2
2λ
V ol =
1
2
κ · (1 + ζ
θ,E
) ·
λ
2
λ
2
0,E
2λ
2
(7)
We assume that at t = 2, prices revert back to the rational benchmark, p
2
= (1 + ζ
E
) ·
λ
2
0,E
+λ
2
2λ
. In other words, the short-term price response to event E is given by the initial diag-
nostic price response p
1
, followed by the eventual drift or reversal to the rational benchmark
p
2
. This assumption is consistent with earlier findings which document excited, news-driven
investors initially entering the market (Barber and Odean (2008)), with arbitrageur capital
bringing prices back to rationality after a delay (Duffie (2010)). Eventually, at t = 3, the
long-run fundamentals λ are revealed. Note that p
2
6= λ: while the true fundamental may
be revealed to the investors in the long-run, it is unlikely to do so in the short-term, which
corresponds to our main empirical specification.
One can define the theoretical drift-reversal coefficients as:
β
E
=
p
2
p
1
p
1
=
ζ
E
ζ
θ,E
1 + ζ
θ,E
. (8)
β
E
is positive if p
1
undershoots p
2
and the market initially underreacts to the event. Con-
versely, if the market initially overreacts to the event and p
1
overshoots p
2
, β
E
is negative.
Figure 2 shows the relationship between β
E
and ζ
E
. Consistent with Proposition 1,
there is aggregate underreaction and drift, or β
E
0, if ζ
E
< ζ
d
: event-types that are less
12
ζ
d
(a) Drift-Reversals vs Extremeness
Rational
DE
(b) Volume vs Extremeness
Figure 2: DE predictions: over- and under-reaction, volume, and extremeness
Note: Figure 2a plots the theoretical relationship between stock price drift/reversal and the
extremeness of the distribution of fundamentals. The dashed vertical line (ζ
d
) corresponds
to the extremeness of the distribution of fundamentals for the reference distribution. Figure
2b plots the theoretical relationship between trading volume and the extremeness of the
distribution of fundamentals for rational agents in black and for DE agents in red.
extreme than the reference distribution are underreacted to. Conversely, if E is sufficiently
extreme, ζ
E
> ζ
d
, the market overreacts to the event-type, resulting in reversals, i.e. β
e
0.
Furthermore, as depicted on the right panel of Figure 2, our theory also has implications for
the aggregate trading volume, holding fixed fundamentals λ. Intuitively, as the underlying
fundamental distribution grows more extreme, diagnostic agents trade more aggressively
based on their private signals, leading to greater trading volume. While this relationship
is also true for the rational case, the dependence of volume on fundamental extremeness is
much more subdued relative to the diagnostic case.
The following proposition summarizes the above insights.
Proposition 2. 1. The drift-reversal coefficient β
E
decreases in ζ
E
and the diagnostic
13
parameter θ. In particular, event-types whose distribution of fundamentals are more
extreme than the reference distribution (ζ
E
> ζ
d
) are associated with reversals. Con-
versely, event-types that are less extreme (ζ
E
< ζ
d
) are associated with drift.
2. The extremeness of the distribution of the short-term price movement, ζ(p
1
; E), in-
creases with the extremeness of the fundamentals ζ
E
.
3. Holding fundamentals λ fixed, the total trading volume increases in ζ
E
.
The result that the extremeness of the short-term price movement is tightly linked with
the extremeness of fundamentals serves not only as a prediction of independent interest, but
also as a way to motivate our main empirical specification. The extremeness of event-day
returns can be measured at a much higher frequency immediately following the news, in
contrast to the distribution of realized fundamentals, which are measured at a much lower
frequency and farther removed from the actual announcement. Proposition 2.2 allows us
to proxy the extremeness of event-type E with the more precisely measured extremeness of
event-day returns
ˆ
ζ(p
1
; E). Nonetheless, we show that our results are robust to alternative
proxies, including directly the extremeness of fundamentals.
To summarize, we make the following testable predictions regarding under-and-
overreaction to corporate news:
Prediction 1. Event-types with fatter-tailed distributions of fundamentals are associated
with greater price reversals. Conversely, event-types with thinner-tailed distributions of
fundamentals are associated with less reversal and greater drift.
Prediction 2. More extreme event-types are associated with greater trading volume, holding
fixed the fundamentals of the event.
The core insight that generates our prediction is very simple: if over- and under-reaction
to news are driven by the propensity, or lack thereof, of tail outcomes to disproportion-
14
ately come to mind, then measuring exactly how extreme these tail outcomes are is key to
understanding the degree of over-and-underreaction to news.
2.3 Alternative explanations
Diagnostic expectations, when applied to corporate news with extreme fundamentals, provide
a natural way to understand the variation in how the market reacts to news. The model
predicts that news associated with more extreme distribution of fundamentals are tied to
greater overreaction, reversals, and trading volume. In this section, we discuss a number of
closely related alternative mechanisms that can also generate some of our core predictions.
Availability of extreme events
As evidenced by a rich literature on availability (Tversky and Kahneman (1973), Kahneman
(2011)), extreme tail events are dominantly available and have an outsized influence.
8
For
example, applying a simple probability weighting function (Kahneman and Tversky (1979))
that over-weights the probability of rare tail events would generate overreaction that is
increasing in the extremeness of the underlying distribution of fundamentals.
While this approach is also psychologically well-founded and can generate our core in-
tuition, it has a few limitations. First, in its simplest formulation, this model states that
tail events are always available, rather than being available in light of news. Second, the
over-representation of tail events always leads to over-reaction. In contrast, diagnostic ex-
pectation emphasizes the contrast between the distribution in light of the news to a reference
distribution, which not only leads to over-representation of tail events conditional on news,
but also leads to the full spectrum of over-and-underreaction.
8
Malmendier and Nagel (2011) and Knüpfer et al. (2017) document life-long impacts that experienced
economic depressions have on individuals’ investment and consumption choices.
15
Overconfidence and noisy information
Different types of news may vary in their informativeness, or the “weight” of the associated
signals. For example, earnings announcements may be much more informative about the
future valuation of the company, while a CEO firing may have much more uncertain impli-
cations for the future of the firm. If individuals insufficiently regard the weight of the signal,
they will underreact to informative news and overreact to less informative news (Griffin
and Tversky (1992)). This is in line with Solomon (2012), who documents that soft, and
potentially noisy, information can be spun in a positive way, leading to investor overreaction.
If more extreme event-types are also those associated with greater ambiguity or unin-
formative signals, this mechanism can also generate our predictions. A major challenge
for accounting for this explanation is that the degree of informativeness of news is difficult
to measure empirically. In Section 5, we test this hypothesis by proxying for the unin-
formativeness of the signal with the average trading volume conditional on a given level of
fundamental news and find that the explanatory power of fundamental extremeness is robust
to this alternative mechanism.
General drivers of investor attention
Tetlock (2014) points to the centrality of investor attention in driving short-term overreac-
tion, with attention-grabbing yet “uninformative media content” eliciting overreaction and
“informative content” otherwise eliciting underreaction. Our framework provides a psycho-
logical foundation for why investor attention to certain content can lead to over- and under-
reaction: if news coverage creates an association between a current event and past outcomes
that are more extreme, investors would overreact. Our model focuses on the simplest driver
of such an association, where extreme outcomes are likelier to come to mind if the distribu-
tion of fundamentals belonging to the same news type (e.g. past leadership changes) is more
16
extreme relative to the reference distribution.
9
Alternative explanations of underreaction
While DE predicts underreaction for types of news that are less extreme than the refer-
ence distribution, the extensive literature on PEAD documents many other potential causes
for underreaction. For instance, investors may be inattentive or face information frictions
unrelated to the distribution of underlying fundamentals (DellaVigna and Pollet (2009), En-
gelberg (2008)). Alternatively, institutional frictions, such as sluggish capital (Duffie (2010))
may dampen short-term price reaction to news. While we do not rule out these other im-
portant drivers of overall underreaction, we focus on what drives the differences in market
reaction across different event-types through the lens of the the distribution of fundamentals.
3 Data
We use two main datasets for our news events and stock prices. First, we compile our list
of corporate news events from the Capital IQ Key Developments. The Capital IQ dataset
tracks major corporate news events such as earnings announcements, product and client
announcements, lawsuits/legal issues, leadership changes, and mergers and acquisitions, but
excludes macroeconomic news announcements such as interest rates and unemployment rates
that may affect stock price returns. Among the corporate events in our dataset, we identify
the universe of events associated with US companies listed on a major US stock exchange
(NASDAQ, NYSE, and AMEX) that occurred between 2011 and 2018. Second, we obtain
daily stock returns and trading volume from CRSP, which we merge onto the Capital IQ
dataset.
As noted by the market microstructure literature, short-term price reversals can occur
9
In particular, we abstract away from any non-fundamental determinants of associations, such as general
features of similarity between the event and past extreme events.
17
due to liquidity concerns: at extremely short time scales, bid ask bounces generate negative
return autocorrelation. Even at longer time scales, there may be transient price pressure
as market makers demand compensation for liquidity while trading against uninformed flow
(Kyle (1985), Nagel (2012)). To ameliorate these concerns, we exclude small-cap stocks from
our main analysis, which we define to be companies that have less than 2 billion dollars in
market capitalization at the time of the event.
10
Event types
We focus our analysis on news events that pertain to the real economic activities of the firm,
in particular its corporate and business operations, to filter out extraneous event-types.
In other words, we wish to use events that have direct relevance to the firm’s valuation
and its expected future cash flows. As such, we select event types based on the following
methodology: first, we select event types that have happened at least 1000 times across
all US companies in our sample between 2011 and 2018. Second, to focus on news related
to the fundamental operations of the firm, we exclude administrative events (such as name
changes and address changes)
11
, capital structure changes (such as debt and equity issuances
including IPOs
12
and SEOs), or trading activities, such as index exclusion, delisting, and
delayed SEC filings. Appendix B provides the full list of event types and which are included
and excluded in our main analysis.
Our final universe of events comprise of 24 different major event-types, including earnings
announcements, mergers and acquisitions, leadership changes, product and client-related
announcements, labor activities, and business reorganizations. The list of event-types we
use in our analysis is shown in Table 1. While we focus our main analyses on these events,
10
We repeat our analysis for the small-cap sample, and qualitatively replicate our main findings.
11
We note that some administrative events, such as announcements of earnings dates, or even name
changes, could be value-relevant for the firm. As a robustness check, we test our main empirical predictions
with the full set of events and obtain similar results.
12
We exclude IPOs in particular to avoid conflating IPO event day returns with the IPO premium.
18
we conduct robustness checks on the full sample of event types and show that our results
are robust to the precise inclusion/exclusion criteria that we employ.
Summary statistics
Table 1 reports summary statistics of the events in our sample. In general, corporate an-
nouncement days are characterized by significant price movements and trading behavior.
The unconditional means across all the event-types are largely centered around zero with
a small but notable positive mean: with the exception of lowered earnings guidance, most
event-types are associated with a small positive daily return.
Corporate event days also tend to matter for stock prices: the standard deviation of
returns on the event days for almost all event-types exceed 2.1%, which is the average daily
return volatility of stocks in our sample. There is also meaningful variation in stock price
movements across event types. Earnings announcements and calls, credit rating downgrades,
and leadership changes tend to have higher absolute daily moves, while annual general meet-
ings, credit rating confirmations, and CFO changes tend to have lower absolute daily moves.
In addition to returns, event days are also characterized by high trading volume. There
is also meaningful variation in the higher moments of the event day returns for the differ-
ent event-types. As we explore in later sections, both the fundamentals and the event-day
returns associated with most event-types are fat-tailed, or extreme.
13
Are news announcement days separate?
Given the regularity of earnings announcements, one potential concern may be that the an-
nouncement dates in our sample largely coincide with the major earnings announcements.
The literature on strategic corporate announcement documents evidence of corporations
strategically timing their announcements, such as bunching multiple news events together
13
We introduce our measure of extremeness, given by the power-law exponent, in Section 4.
19
(e.g. Graffin et al. (2011)). If corporate events significantly co-occur with earnings announce-
ments, isolating the component of event day return attributable to earnings announcement
from the effects of other concurrent events could be challenging.
Table A2 presents the percentage of event occurrences in each event-type that overlaps
with an earnings announcement of the same firm. The results suggest that while some cor-
porate announcements are indeed concurrent with earnings announcements, a vast majority
of events occur on different dates: 16 of the 24 event-types had less than half of their events
occurring on earnings announcement days. In fact, for most of these major events, over 90%
of these announcements do not occur on earnings announcement days.
4 Event-Type Heterogeneity
In this section and the next, we take our model to the data. We document three sets of
findings. First, the market reacts heterogeneously to different types of news events. Second,
the distributions of fundamentals vary in their extremeness across event types. Third, con-
sistent with the core predictions of our model, event types with more extreme fundamentals
experience overreaction and greater trading volumes, while event types with less extreme
fundamentals experience underreaction and lower trading volumes.
4.1 Heterogeneous price reaction to corporate announcements
We first document significant heterogeneity in the stock price reactions to corporate news.
14
We estimate return autoregressions (e.g. Campbell et al. (1993)) and find that while stock
14
These findings relate to prior work in the event-studies literature that jointly study a wider array of
corporate events. Antweiler and Frank (2006) classifies WSJ articles into various corporate event types, and
documents overall overreaction. Neuhierl et al. (2013) studies corporate press releases and documents higher
return volatility and uncertainty post-announcements, and also finds reversals for a few event types such as
management changes and corporate restructuring. Relative to both works, our paper quantifies the degree
of over-and-underreaction and highlights systematic differences across event types. Most importantly, our
paper documents variation in the extremeness of the fundamentals across different event types, and shows
that it can explain the variation in over- and underreaction to news.
20
prices following earnings announcements exhibit post-announcement drift, many other types
of corporate events such as mergers, acquisitions, client announcements, and leadership
changes have post-announcement reversals. In fact, the majority of corporate events that do
not coincide with earnings announcements display reversals, with the economic magnitudes
of the reversals comparable to that of PEADs. We conduct robustness exercises and show
that the drift and reversal patterns are unlikely to be generated by sampling variation or
non-event-driven market dynamics, such as unconditional stock price autocorrelations, and
are robust to industry effects and alternative return measures.
4.1.1 Cross-section of return drift and reversal
We first present evidence of heterogeneity of drifts and reversals across corporate event
types by estimating return autocorrelation regressions. For each corporate event type e, we
estimate:
r
e,c,t+1,t+k
= α
e
+ β
e
· r
e,c,t,t+1
+
e,c,t
, (9)
where each observation is an occurrence of a corporate event of type e to company c at date
t. r
e,c,t+1,t+k
is the cumulative stock return following the event from date t + 1 to date t + k,
where days are restricted to trading days, and r
e,c,t,t+1
is the event-day stock return on date
t.
15
β
e
, our measure of interest, reflects the degree of return drift/reversals of event type e.
If β
e
= 1, then half of the price movements are realized on the event day on average, with a
predictable drift of equal proportion over the next k days. If β
e
= 0, excess returns are on
average not predictable by event-day returns, as implied by rational expectations. Finally,
if β
e
= 1, event-day returns are on average fully reversed. We set k = 90 trading days
for our baseline specification of the stock price drift/reversal horizon, similar to the horizon
15
For example, let e be earnings announcements, c be Apple Inc., t be November 1st, 2018, and k be 90
days. Then the regression captures the relationship between the cumulative logarithmic return to Apple
stock price from November 1st, 2018 to 90 trading days in the future (March 18th, 2019), and the Apple
stock return on the day of November 1st, 2018.
21
considered by the PEAD literature.
16
We benchmark stock price returns relative to the S&P
500 returns and repeat our analysis without benchmarking as robustness checks. To ensure
our β
e
estimates are not driven by outliers, for each event type, we winsorize events at the
1% level. Standard errors are computed to account for cross-sectional and serial correlations
in the error term.
Figure 3: Reversal vs Drift
Note: Figure 3 plots the estimated β
e
for each of the 24 event types corresponding to eq.
(9).
Figure 3 plots the estimated β
e
coefficients and Table 2 reports the estimates numerically.
Notably, the β
e
estimates exhibit considerable variation across different types of events. In
particular, 11 out of the 24 event types in our sample exhibit post-announcement reversals.
While we find positive return autocorrelation indicating post-announcement drift for earnings
16
We also set k = 30, 60, and 120 as robustness checks and obtain qualitatively similar results.
22
announcements, we also find meaningful reversals for other corporate event types, including
leadership changes, mergers and acquistions, and client-related announcements. Table 2 also
reports the standard errors corresponding to individual β
e
estimates and we find that seven
of the individual β
e
estimates are statistically distinguishable from zero at the 5% level.
These event types are among the most common event types in our sample. To evaluate
the overall statistical significance of post-announcement drifts and reversals, we estimate a
pooled version of eq. (9) across all event types e:
r
e,c,t+1,t+k
= α + β
e
· 1(Event
e
) · r
e,c,t,t+1
+
e,c,t
, (10)
where each observation is a corporate event, and 1(Event
e
) is a dummy variable for event
type e. The joint F-statistic of the pooled specification is 1.79, which strongly rejects the null
hypothesis that the event type-specific β
e
’s are jointly zero (p < 0.01). An analogous test also
strongly rejects the null hypothesis that the β
e
’s are jointly equal (F = 1.85, p < 0.01) As
such, the analysis indicates significant variation in post-announcement drifts and reversals
in stock prices.
To interpret the economic magnitudes of the post-announcement drifts and reversals,
we construct sorted portfolios based on the event-day returns for each type of corporate
news. We divide our event types into two types based on the overlap of each event type
with earnings announcements. We define an event type as earnings-overlapping if more
than 50% of the events of the event type occur within a 5-day window around the same
firm’s earnings announcements and non-earnings-overlapping otherwise. Table A2 reports
each event type’s overlap with earnings announcements, which is bimodal: certain types of
news are frequently announced around earnings announcements, including announcements
of operating results, dividends, and corporate guidances, while other types of news, such
as mergers and acquisitions, client and product announcements, and legal issues, are rarely
announced around earnings announcements. For each of the two categories, we sort all events
23
within the category by their event-day returns and create ten sorted portfolios based on the
event-day returns. For example, portfolio 1 in each category represents the 10% of events
that had the lowest event-day returns and portfolio 10 represents the 10% with the highest
event-day returns. We calculate the cumulative returns to an equal-weighted winner-minus-
loser trading strategy that buys portfolio 10 and sells portfolio 1, which delivers positive
cumulative returns for events with post-announcement drifts and negative for reversals.
Figure 4: Sorted Portfolios of Earnings-Overlapping vs. Non-Earnings-Overlapping Events
Note: Figure 4 plots the cumulative abnormal returns to winner-minus-loser strategies for
sorted portfolios created on earnings-overlapping events (blue) and non-earnings-overlapping
events (red). The stocks are sorted based on the event-day returns into ten equally-sized
portfolios. The winner-minus-loser strategy buys the portfolio with the highest event-day
returns and shorts the portfolio with the lowest event-day returns.
24
Figure 4 presents the results. Consistent with Bernard and Thomas (1989) and the
PEAD literature, for earnings-overlapping events, a top-minus-bottom strategy generates
128 basis points of cumulative returns over a 90 day period. On the other hand, for non-
earning-overlapping events, the same strategy loses 46 basis points over a 90 day period.
The evidence thus suggests that while post-announcement drift occurs for earnings, post-
announcement reversals of a slightly lower but comparable magnitude are prevalent for other
event types.
4.1.2 Robustness exercises
We now conduct a series of robustness checks to test for alternative hypotheses that could
generate our results.
A. Full firm-day panel specification to account for unconditional market au-
tocorrelations and event overlap
We present a panel specification for our results to address two potential concerns. First,
not all corporate events occur at regularly scheduled intervals, so the event windows that
we study could contain overlapping event windows across different events. For instance, if a
firm changed their CEO on October 1 and then announced their earnings on October 31, the
period immediately after the earnings announcement on October 31 would also be contained
in the event window for the CEO change. Another potential concern is that our results
may be driven by unconditional market dynamics unrelated to corporate news, for example
due to unconditional reversals to large returns (Chan (2003)). Then event types with larger
event-day returns may mechanically experience more post-event reversals and not because
market participants overreact more to those event types.
To address these two sets of concerns, we estimate our return autoregression in a panel
specification. We construct a full firm-day panel where the observations are all firm-days over
the entire sample period. This ensures that the return of each firm on each day is sampled
25
only once and also accounts for overlapping news events that occur to the same firm over
the same time period, thus mitigating the overlapping observations concern. To account
for unconditional market return autocorrelations, we flexibly control for the unconditional
market response to non-event-day returns. Our panel regression specification is as follows:
r
c,t+1,t+90
= α + f(r
c,t
) +
X
eE
β
e
· 1(e
ct
) · r
c,t
+
ct
, (11)
where 1(e
ct
) is an indicator variable for whether a corporate event of type e occurred for firm
c on day t.
17
The term f(r
c,t
) captures the component of future market returns predictable
by unconditional returns, regardless of whether it is due to a particular event type. β
e
therefore identifies the drift and reversal attributed to event type e in excess of the component
predictable by unconditional returns. We compute standard errors following Driscoll and
Kraay (1998) to account for overlaps and autocorrelated errors. We implement two versions
of f(r
c,t
). First, we set f (r
c,t
) = γ · r
c,t
, with γ capturing the unconditional drift or reversals.
Second, to address potential non-linearities in the autocorrelation of unconditional returns,
we set f(r
c,t
) =
P
10
i=1
γ
i
· 1(r
c,t
i
), where 1(r
c,t
i
) is an indicator variable for whether
r
c,t
is in the i-th decile of event-day returns.
Table A5 reports the corresponding results. Across all specifications, we find that the
heterogeneity in the cross-section of drift and reversal to different types of corporate events
are quantitatively consistent across specifications controlling for event-day returns. The β
e
estimates in the full firm-day panel regression range from 0.41 to -0.38 (based on the non-
parametric specification of f), and are quantitatively similar to our previous β
e
estimates
from eq. (9). Overall, the results of the firm-day panel specification with flexible event-
day return controls suggest that our β estimates are robust to overlapping observations and
reflect true heterogeneity in responses to different event types.
17
To avoid potential collinearities, the set of events E excludes event types that co-occur within five days
of earnings announcements at least 50% of the time, so there are 17 total event type indicators.
26
B. Sampling variation and placebo exercises
To ensure that the cross-sectional variation in β
e
estimates is not driven by sampling
variation, we perform two bootstrap exercises. First, we create a placebo sample from all
firm-days on which no corporate event occurred for each given firm, which we call the no-
event-placebo sample. For example, if company c did not have a corporate event occur on
date t, we include firm-day c, t in the non-event sample. Second, to contrast the market
reaction to our event types with that to earnings announcements, we also construct the
earnings-placebo sample, where we similarly sample from earnings-announcements days. For
both approaches, we bootstrap 1000 draws with replacement, with each draw having the
same number of events as the pooled sample of all actual events. We compute the β
bootstrap
i
coefficients for each draw following eq. (9), for i = 1, 2, ..., 1000, and compare the estimated
β
e
coefficients to the distribution of β
bootstrap
i
.
Figure 5 shows the results. As depicted by the blue no-event-placebo histogram of β
estimates, the 95% interval of no-event-placebo is [0.06, 0.11]. We find that 58% (14 out
of 24) of the observed β
e
estimates lie outside of the 95% interval, which is significantly
more than 5% implied by the null hypothesis that our drift/reversal patterns for event days
are statistically indistinguishable from non-event-days. For our earnings-placebo exercise,
we similarly find that 81% (13 out of 16) of the non-earnings-overlapping event types have
post-announcement drift/reversal coefficients outside the 95% interval of the boostrapped
earnings estimates β
i
earnings
. Furthermore, all but one of the 13 have β
e
estimates that
are more negative than the 95% interval of β
i
earnings
, indicating that there is less post-
announcement drift and more post-announcement reversal for these event types. Overall,
our placebo exercise suggests that there is an economically and statistically significant cross-
sectional variation in stock price reactions to a wide range of event types.
C. Drifts and Reversals as Sorted Portfolios
Two additional concerns may be raised about our choice of the regression coefficient β
e
as the measure of drift and reversal. First, the regression coefficients may not be robust to
27
Figure 5: Reversal vs Drift: Non-Event and Earnings Permutation Tests
Note: Figure 5 plots the density distributions of placebo β
i
’s estimated according to a
bootstrap for days where no corporate events occurred for the firms (Non-Events, in blue)
and days where earnings were announced for the firms (Earnings, in red). The point estimates
of β
e
coefficients for each event type are plotted as labeled points on the line.
outliers even after winsorizing. Second, β
e
is a relative measure, which may not capture the
economic magnitude of the drifts and reversals. While we have partially addressed the second
point by comparing the earnings-overlapping and non-earnings-overlapping sorted portfolios,
we now extend the sorted portfolio approach to all of our event types by estimating the
28
following regression specification:
UMD
e
= E[r
e,c,t+1,t+k
|r
e,c,t
> 5%] E[r
e,c,t+1,t+k
|r
e,c,t
< 5%].
18
(13)
UMD
e
can be interpreted as the returns to a winner-minus-loser portfolio that buys the firms
whose event-day returns are greater than 5% and sells the firms whose event-day returns are
less than -5%. We set k = 90 days following eq. (9). UMD
e
is positive (negative) if there
is drift (reversal), i.e. event-day winners (losers) have future positive (negative) returns.
UMD
e
not only measures the absolute magnitudes of drifts and returns, but also equal
weighs the observations in the portfolio rather than assigning more weight to the extremes,
as is done in the regression specification.
Figure A1 plots the estimated UMD
e
’s against the estimated β
e
’s. The UMD
e
measures
are highly positively correlated with the β
e
estimates with a correlation coefficient of 0.80
(p-value < 0.01). The drifts and reversals from the β
e
estimates coincide with the sign of the
UMD
e
measure, with the only exception being lawsuits, for which the β
e
is slightly positive
and the UMD
e
is slightly negative. In particular, the returns on the UMD
e
portfolios of
events with reversals are of a comparable magnitude to those of drifts. For instance, the
median return on the UMD
e
portfolio for event types with reversals is -7.3% annualized,
compared to 4.5% annualized for the median event type with drift. For reference, the UM D
e
portfolio for earnings announcements earns 2.4% annualized returns. Overall, these results
suggest that our β
e
estimates are closely linked to the returns to a standard sorted portfolio,
with the reversals of a comparable economic magnitude to that of PEAD.
D. Additional Robustness Exercises
In Section C in the Online Appendix, we include additional robustness exercises. We
18
We estimate U M D
e
from the following regression:
r
e,c,t+1,t+k
= α
e
+ D
e
· 1(r
e,c,t
< 5%) + U
e
· 1(r
e,c,t
> 5%) +
e,c,t
, (13)
with
\
UM D
e
=
ˆ
U
e
ˆ
D
e
.
29
show that our results are robust to using log-returns and absolute returns, to controlling for
industry effects, and to both large and small-cap stocks.
4.2 Corporate news are heterogeneously extreme
Having documented the cross-sectional variation in short term reaction to corporate de-
velopments, we now measure the extremeness of the fundamental distributions across our
evenypes and also find significant heterogeneity.
We measure the fundamental impact of an event by its event-day return as the main
measure and repeat our analysis using alternative measures, such as long-run returns and
realized cash-flow growths. For our main measure of extremeness, we draw on the extremal
distribution literature (e.g. Embrechts et al. (2013) and Gabaix (2016)) and measure the
relationship between the log-rank and the log-value of the top 10% absolute event-day returns
for each event type. This relationship is negative by design: the value decreases as one moves
down the rank. A flatter relationship indicates a greater increase in the value as one moves up
the rank, and hence a fatter tail, or more extreme distribution. In particular, the relationship
is exactly linear for the case of power-law distributions.
19
Figure 6 plots the relationship for earnings and M&A announcements as well as for a
simulated normal distribution with a similar standard deviation. As is evident from the
plot and previous work (Gabaix (2016)), the tail of the event-day returns is far better fit
by a power-law than a normal distribution, whose log-rank log-value curve decays faster
than any linear fit. While we have shown only two event types for simplicity, the conclusion
holds generally: the R
2
associated with the linear fit is close to 1 for all types of corporate
events, suggesting that the distribution of fundamentals for all event types are extreme and
described well by a power-law.
20
19
To see this, note that 1 F (x) = (x/x
min
)
k
for power-law distributions, which implies log(1 F (x))
is affine in log(x).
20
The extremal distribution literature has a precise way of categorizing thin-tailed (such as log-normal,
normal, exponential) distributions and fat-tailed (such as power-law, Student-t, Cauchy, etc) distributions.
30
−2.5 −2.0 −1.5 −1.0 −0.5 0.0 0.5
−8 −6 −4 −2 0
Power−Law Regressions
Log X
Log Rank, Normalized
M&A
Earnings
Normal Placebo
Figure 6: Tail Regressions
Note: Figure 6 plots the estimates corresponding to eq. (14) for M&A events (red), Earnings
events (blue), and a simulated normally-distributed return distribution (black). The x-axis
shows the normalized log value of event-day absolute returns, while the y-axis shows the
normalized log rank. The solid lines plot the linear best fit corresponding to eq. (14).
Furthermore, there is significant variation in extremeness across the event types. We
estimate log rank-value regressions of absolute event-day returns for each event type
21
:
log(Rank
i,e
) = ξ
e
ζ
1
e
log(|r
i,e
|), |r
i,e
| > |r
e,90
|. (14)
The limit of max{x
1
, x
2
, ...x
n
}, suitably normalized, converges to the Gumbel distribution for thin-tailed
distributions, and the Frechet distribution for heavy-tailed distributions. For more details, see Embrechts
et al. (2013).
21
We also perform two robustness checks. First, we vary the horizons of the returns in the tail regression
to 30 and 100 day horizons. Second, we also estimate the power-law exponent separately for the positive
and the negative parts of the distribution:
log(Rank
i,e,pos
) = ξ
pos,e
k
pos,e
log(r
i,e
), r
i,e
> r
e,90
log(Rank
i,e,neg
) = ξ
neg,e
k
neg,e
log(r
i,e
), r
i,e
< r
e,10
.
The qualitative conclusions of our analysis remain robust to both exercises.
31
The higher the ζ
e
, the farther the tails are from the median and thus the more extreme the
distribution.
Figure 7: Extremeness Estimates
Note: Figure 7 plots the extremeness ζ
e
estimates for each event type corresponding to eq.
(14). 95% confidence intervals are computed using the bootstrap method.
Figure 7 plots the ζ
e
estimates for each event type and their 95% confidence intervals. The
coefficients estimates suggest significant variation in the extremeness of stock returns across
different event types: ζ
e
ranges from 0.32 (earnings calls) to 0.51 (CFO changes). To give
a sense of the economic magnitudes of these difference in ζ
e
, one can translate these results
into a statement about the magnitude of tail event returns: the average announcement-date
returns greater than 5 percentage points (p.p.) is 8.3 p.p. for earnings calls and 9.7 p.p., or
17% greater, for CFO changes. As such, the distribution of returns associated with earnings
announcements is less extreme than that of other corporate news such as business expansions
and leadership changes. These power law coefficients are precisely estimated, not driven by
a small number of data points, and fit the empirical distributions very well: the median
32
standard error across all event types is 0.02 (Table 1).
22
To summarize, we find economically
and statistically significant differences in the extremeness of the fundamentals of each event
type.
Distribution of fundamentals and distribution of event-day returns
Our main empirical specification uses the extremeness of event-day returns, rather than
fundamentals, as the proxy for the extremeness of event type E. Proposition 2.2 theoretically
justifies the use of event-day returns by showing that the extremeness of the fundamentals and
the event-day returns are tightly linked. Empirically, event-day returns are high-frequency
and more directly attributable to the event, in contrast with lower-frequency measures of
fundamentals, which are noisier and can be confounded by other developments.
We further verify the close link between the extremeness of event-day returns and fun-
damentals, validating our main empirical approach. Figure 8 plots the correlation between
the extremeness of the distribution of fundamentals, as proxied by the cash flow growth over
a 2-year horizon after the event, and extremeness of the distribution of event-day returns
across event types. These two measures are strongly positively correlated, with a correlation
coefficient of 0.56 (p-val < 0.01). In Table A7 in the Online Appendix, we additionally
proxy for the extremeness of fundamentals by computing the extremeness of longer-horizon
returns, and find all of our measures of fundamentals to be highly correlated.
23
Power law index vs. other tail measures
We use ζ
e
as the main measure of extremeness given the impressive fit of the power law
specifications. However, our results are robust to the exact tail measure we use. For example,
one can alternatively use quantile-ratios (such as the 1%/50% percentile ratios) or conditional
22
We used the standard error correction in Gabaix and Ibragimov (2011) as well as a simple bootstrap
standard error.
23
In Section 5.1.1, we replicate our main analysis regarding extremeness and overreaction, and confirm
that our results are robust to alternative proxies for extremeness.
33
Figure 8: Extremeness of the Distribution of Fundamentals vs. Extremeness of the Distri-
bution of Event-Day Returns
Note: Figure 8 plots the relationship between the extremeness of the distribution of funda-
mentals, as proxied by the cash flow growth over a 2-year horizon after the event, and the
extremeness of the distribution of event-day returns, across event types. Extremeness of the
distributions are calculated following the power-law regression specifications in eq. (14).
mean ratios (e.g. E[θ|θ > C]/E[θ|θ > 0]). As a robustness check, we report in Figure A4
the 1%/50% quantile-ratio of each event type and verify that it is highly correlated with the
fatness of the tail ζ
e
. We also compute the skew as an alternative measure and find that
skew is also highly correlated with ζ
e
.
24
On the other hand, our measure of extremeness is distinct from other potentially intuitive
measures, such as variance or the absolute frequency of big events. What drives overreac-
tion in our model is that more extreme outliers become more representative in light of news
and subjectively overrepresented relative to other outcomes. If outcomes become uniformly
24
One major drawback of skew, however, is that higher-order moments such as skew or kurtosis cannot be
reliably measured for fat-tailed distributions.
34
bigger, all outcomes become equally more representative, which results in no distortion.
Earnings announcements provide an illustrative example. While earnings announcements
tend to be quite significant, with relatively frequent large event-day returns, they are among
the least extreme evenypes in our sample. An outstanding earnings announcement is simply
not so big relative to other significant earnings announcements, and thus earnings announce-
ments are not diagnostic of extreme fundamentals. Empirically, we confirm in Section 5.1.2
that these alternative measures do not predict investor reaction whereas extremeness does.
5 Extremeness and Under- and Overreaction
In the previous section, we documented significant heterogeneity in the short-term market
reaction and the extremeness of the fundamental impact across a wide range of corporate
developments. We now turn to the key asset pricing implications of our model as outlined
in Section 2: more extreme event-types are associated with greater overreaction, reversals,
and trading volume. We document evidence consistent with these predictions and test and
rule out several alternative explanations of these results.
5.1 Prediction 1: Overreaction and Extremeness
We test Prediction 1 by comparing the fatness of the tail of each type of corporate events,
ζ
e
against its degree of post-announcement drift or reversal.
We first present our main result in a scatterplot in Figure 9. The figure illustrates a
striking relationship between extremeness ζ
e
and the post-announcement drift/reversal β
e
across event types: fatter-tailed event types have more reversal; thinner-tailed events have
more drift. The correlation coefficient is 0.59 and is statistically significant at the 1% level.
Additionally, the estimated relationship implies close to no drift or reversals for the reference
distribution (No-Events), which has an extremeness parameter 0.35. This is consistent with
35
Figure 9: Post-Announcement Price Drift/Reversal vs. Extremeness
Note: Figure 9 plots the relationship between extremeness and post-announcement
drift/reversal β
e
for each event type e. Extremeness is the inverse power-law index ζ
e
esti-
mated following eq. (14), and drift/reversal β
e
is estimated following eq. (9).
our model presented in Section 2, which predicts that relative to the no news distribution,
events with less extreme fundamental distributions are more likely to have under-reaction
and that events with more extreme fundamental distributions are more likely to have over-
reaction.
Next, we estimate the relationship in a regression specification as follows:
r
e,c,t+1,t+k
= α + β
0
· r
e,c,t,t+1
+ γ · ζ
e,t
· r
e,c,t,t+1
+
e,c,t
. (15)
Observations are at the corporate event level. r
e,c,t+1,t+k
is the cumulative stock price return
for a corporate event e for company c from date t + 1 to t + k, where days are restricted to
trading days. r
e,c,t,t+1
is the event-day stock return for event e of company c. γ, the coefficient
of interest, captures the correlation between the future drift/reversal and the extremeness
36
of each event type. To ensure that our extremeness measurements are not contaminated by
future event returns, we estimate ζ
e
both over the entire sample period as well as using a
trailing window of three years, for which we exclude the first three years of the sample to
ensure we have full three-year windows of returns.
25
Table 3 reports the results corresponding to eq. (15). In each specification, we estimate a
negative and statistically significant γ coefficient. For reference, the time-varying ζ
e,t
measure
ranges from 0.19 to 1.22 (sd = 0.08), while the fixed ζ
e,t
measure ranges from 0.32 to 0.51
(sd = 0.05).
26
In column (2), the estimated β coefficients imply that the differences in the
tail-fatness can explain the range of post-announcement stock price movements from drifts
of 10% (= 1.28 × 0.32 + 0.51) to reversals of 14% (= 1.28 × 0.51 + 0.51). This finding is
consistent with our core prediction that more extreme event types (with higher ζ
e
) are more
overreacted to (with more negative β
e
).
5.1.1 Robustness exercises
In this section, we report results on several robustness exercises related to Prediction 1.
A. Reverse causality
One potential concern is that our results are driven by reverse causality. For example,
there may be a general force for overreaction unrelated to our mechanism, which causes the
event-day return distribution to be extreme. We address this concern using our alternative
measures of fundamental extremeness unrelated to the event-day return, by using the ex-
tremeness of the cash flow growth distribution, or the long-run return distribution. If these
alternative measures of extremeness of fundamentals also predict reversals, then it is unlikely
that our results are driven by reverse causality.
We define the k-year cash flow growth subsequent to each corporate news event experi-
25
As with our baseline results in Section 3, we use a 90-day horizon, and show that we obtain quantitatively
similar results with different horizons in the Appendix (Tables A8 and A9).
26
Note that ζ < 1 for a proper distribution. In our estimates, ζ 1 for only 0.2% of rolling windows in
our sample.
37
enced by firm i in year t as EP S
i,t+k
= EP S
i,t1+k
/EP S
i,t1
1, which is the percentage
change in earnings per share of firm i from the fiscal year immediately preceding the event
to k years later. We use horizons of 1 to 5 years subsequent to the events.
27
For our long-run
return distribution, we use the distribution of the cumulative returns up to 100 days after
the event. We estimate the extremeness of each of these distributions for each event type
following eq. (14), where we replace the event-day returns with the cash flow growths and
long-run returns, respectively. These alternative estimates are based on the same sample as
the extremeness estimated on the event-day return distribution, and are similarly precise.
We repeat our analysis in eq. (15) with the extremeness of cash flow growths and long-run
returns instead of the extremeness of the event-day returns as the explanatory variable:
r
e,c,t+1,t+k
= α + β
0
· r
e,c,t,t+1
+ γ · ζ
F,e
· r
e,c,t,t+1
+
e,c,t
, (16)
where ζ
F,e
is the extremeness of the cash flow growths and long-run returns, respectively. Ta-
ble A10 reports the estimates. We estimate a negative γ coefficient for each of the alternative
measures of extremeness of fundamentals. As such, the analysis using alternative measures
of fundamentals suggests that our results are not driven by reverse causality. However, as
discussed in Section 4.2, these alternative measures are computed over longer horizons and
potentially incorporate changes in stock prices due to other news, which is why we use the
event-day return distribution as the main measure of extremeness.
B. Generated regressor problem
The empirical estimation of ζ
e
coefficients poses a generated regressor problem (Pagan
(1984) and Murphy and Topel (2002)) in the estimation of eq. (15). To address this, we
use the block bootstrap procedure (Politis and Romano (1994)). We draw 100 bootstrap
samples and estimate the γ coefficient on each bootstrap sample following eq. (15). Figure
27
To avoid dividing by quantities close to zero, we estimate our cash flow growth measure based on firms
with earnings per share in year t 1 of at least 10 cents.
38
A5 presents the density plot of the γ estimates from the bootstrap samples. The mean is
1.10 and the empirical 95% interval is [2.22, 0.05], which is quantitatively in line with
the estimated γ coefficients reported in Table 3. As such, our estimation of the γ coefficient
in eq. (15) is quantitatively unchanged when we account for the generated regressor.
5.1.2 Testing alternative explanations
In the following section, we test alternative hypotheses that could explain the cross-sectional
variation in post-announcement drifts and reversals.
Our main econometric specification follows eq. (15) and includes additional explana-
tory variables corresponding to each alternative hypothesis. We individually test whether
each additional variable is either quantitatively meaningful or are statistically significant
predictors of the variation in post-announcement drift and reversal beyond our extremeness
measure ζ
e
:
r
e,c,t+1,t+k
= α + β · r
e,c,t,t+1
+ γ · ζ
e,t
· r
e,c,t,t+1
+ φ · X
e,c,t
· r
e,c,t,t+1
+
e,c,t
. (17)
Observations are at the event level as in eq. (15). X
e,c,t
denotes the additional explanatory
variable of interest, with φ measuring whether the additional explanatory variable can explain
the cross-sectional variation in post-announcement drift and reversal beyond extremeness ζ
e
.
We report the results of this exercise using time-varying ζ
e,t
estimates and also find that all
results are unchanged using ζ
e
’s estimated over the full sample.
A. Familiarity with events
Investors may react differently to different event types because they may be more accus-
tomed to some event types than others. For instance, investors may be very familiar with
earnings announcements as they are frequent and regular, whereas investors may not know
how to react when the CEO gets fired because they are unfamiliar with CEO firings. To
address this concern, we compute the number of times an event of each type has occurred
39
N
e,t
as a proxy for investors’ familiarity, and estimate eq. (17) with X
e,c,t
= N
e,t
.
B. Lower-order moments of stock returns
The variation in investor reaction to news may alternatively be driven by the mean or
variance of fundamentals, rather than its extremeness. For example, if investors mechanically
overreact to event types with big returns, then differences in event-day return variance may
instead drive variations in post-announcement drift or reversal. In a similar vein, if investors
react differently to good and bad news, differences in the mean returns across different event
types could instead generate the observed variation. To test these alternative hypotheses,
we compute the mean µ
e,t
and the variance V ar
e,t
of event-day returns for each type of
corporate events„ and estimate eq. (17) with X
t
= µ
e,t
and V ar
e,t
respectively.
C. Price impact
We also revisit our analysis in 4.1.2: the differences in post-announcement drift or re-
versal may be generated by unconditional reversal for events with larger event-day returns,
regardless of the event type. To test this explanation, we add a term that is the event-day
return, X
e,c,t
= |r|
e,c,t,t+1
.
D. Event Predictability
Another alternative explanation could be that certain types of events in the sample
are either regularly occurring or are predictable in when they occur, and that the mar-
ket reacts differently to predictable events.
28
To test this, we identify the event types
that regularly occur for a firm (i.e. operating results, earnings announcements, guidances,
dividends, earnings calls, and annual general meetings), and add the indicator variable
X
e,c,t
= 1(e is Predictable).
E. Ambiguity or noise of the news
Finally, investors may overreact to event types that have less informative signals, and
underreact to those that are more informative. To test this alternative hypothesis, we proxy
28
For example, Hartzmark and Solomon (2018) document overreaction to predictable components of earn-
ings.
40
for the ambiguity or noisiness of an event type with its average trading volume holding fixed
fundamentals; if the news contains more noise, then disagreement-driven trading is likely
to be higher. We thus add a term that is the average conditional turnover, X
e,c,t
= T
e
, for
a 10% absolute event-day return. T
e
for each event type e is estimated from the following
regression:
T urnover
e,c,t
= α + β · |r
e,c,t,t+1
| +
c,t
, (18)
where T urnover
e,c,t
is the event-day turnover of firm c experiencing an event type e on date
t, and |r
e,c,t,t+1
| is the absolute event-day return. T
e
is then α+β · 10%, or the fitted turnover
for a 10% absolute event-day return for each event type e.
5.1.3 Testing for alternative hypotheses
We test all of the above alternative explanations by estimating eq. (17) by setting X
e,c,t
as
each of the alternative explanatory variables. Table 4 reports the corresponding estimates.
We find that with the exception of ambiguity, the estimated coefficients φ for none of the
alternative explanatory variables are economically and statistically significant, whereas the
coefficient corresponding to extremeness ζ
e
, γ, is negative and both economically and statis-
tically significant for all specifications. While we find a significant coefficient for conditional
turnover, which is our proxy for ambiguity, this is consistent with our model and empiri-
cal evidence in Section 5.2, which predicts greater trading volume for more extreme event
types. Furthermore, the coefficient of our main explanatory variable ζ
e
is still significant and
similar in magnitude. Overall, the evidence suggests that the alternative explanations are
unlikely to be driving our findings, and that extremeness is indeed a key variable driving the
cross-section of investor reaction to news.
41
5.2 Prediction 2: Volume and Extremeness
We next test Prediction 2, the relationship between extremeness and trading volume. Our
model implies that more extreme event types trigger greater disagreement between those
who receive high private signals and those who do not. Therefore, events with more extreme
return distributions should generate more trading conditional on the same fundamentals.
We measure trading volume as the turnover, defined as the number of shares traded times
the share price divided by total market cap. We take two approaches to measure trading
volume conditional on the fundamentals. First, we compute the event-day turnover for each
event type conditional on the event-day returns, which is a proxy for the magnitude of the
fundamental news. For each event type, we estimate a conditional turnover, T urnover
e,10
,
for an event of each type with a 10% absolute event-day return. We then examine how
T urnover
e,10
correlates with extremeness ζ
e
across event types.
Second, we estimate the relationship between trading volume and extremeness in a panel
regression and control for the absolute value of the event-day return as a proxy for the
fundamentals of each event. The regression specification mirrors eq. (15) and is as follows:
T urnover
e,c,t
= α + β · |r
e,c,t,t+1
| + δ · |r
e,c,t,t+1
| · ζ
e,t
+ µ
t
+ µ
e
+
e,c,t
, (19)
where observations are at the individual event level, T urnover
e,c,t
is the event-day turnover
for the stock of firm c that occurred at date t, r
e,c,t,t+1
is the associated event-day return,
and ζ
e,t
is the return extremeness for each event type as defined before. We also include
µ
t
and µ
e
as trading day and event type fixed effects. Finally, δ, the coefficient of interest,
measures the impact of the tail on the conditional turnover.
Figure 10 plots the relationship between extremeness ζ
e
and the conditional turnover
T urnover
e,10
, which ranges from 4.6% to 7.0%. The correlation coefficient is 0.56 (p-value <
0.01). Consistent with Prediction 2, event types with fatter tails are associated with higher
turnovers conditional on the absolute event-day return. Table 5 presents the estimated coef-
42
Figure 10: Volume and Extremeness
Note: Figure 10 plots the relationship between extremeness and conditional turnover
T urnover
e,10
for each event type e. Extremeness is the inverse power-law index ζ
e
esti-
mated following eq. (14) and conditional turnover T urnover
e,10
is estimated following eq.
(19).
ficients of our second approach. In each specification, we estimate a positive and statistically
significant δ coefficient, indicating that events with fatter-tailed returns generate higher trad-
ing volume. An increase in the extremeness of the fundamental distribution from 0.32 to
0.51, i.e. from the least extreme to the most extreme fundamental distributions, corresponds
to a 1.5% increase (= 0.81 × (0.51 0.32) × 10) in the predicted turnover
\
T urnover
e,10
. Our
results thus suggest that extremeness ζ
e
can quantitatively explain the observed differences
in average trading volume across event types.
29
29
The variation in trading volume we document across event types is the trading volume holding fixed
the event-day returns. The relationship between volume and the extremeness of the underlying event-day
returns is therefore not mechanically driven by differences in the magnitudes of returns.
43
5.3 Under-overreaction in Expectations Data
Having documented evidence of under-overreaction according to extremeness in stock price
and trading volume data, we now validate our theory directly using expectations data. We
proxy for investor expectations using the analyst earnings per share (EPS) forecasts reported
in I/B/E/S. Following Bouchaud et al. (2019) and Bordalo et al. (2019), we measure the
consensus I/B/E/S analyst EPS forecasts before and after corporate news events. First, to
remove stale forecasts, we only use analyst forecasts that were issued 90 days or less before
the event and revised 45 days or less after the event. Second, we winsorize the forecasts at
the 5% level to remove anomalous forecasts. Third, we focus on EPS forecasts made for two
years ahead.
30
Finally, we normalize the EPS forecasts by the price of the stock P
c,t
at the
time of the forecasts.
31
The change in consensus EPS forecast is defined as the difference
between pre-event consensus EPS and post-event consensus EPS:
E
Agg
pre
[EP S
e,c,t
] =
1
N
N
X
a=1
E
a
pre
[EP S
e,c,t
]
E
Agg
post
[EP S
e,c,t
] =
1
N
N
X
a=1
E
a
post
[EP S
e,c,t
]
F orecastRevision
e,c,t
= E
Agg
post
[EP S
e,c,t
] E
Agg
pre
[EP S
e,c,t
]
F orecastError
e,c,t
= EP S
e,c,t
E
Agg
post
[EPS
e,c,t
],
where a is the analyst, N the number of analysts, and pre/post denoting whether the forecast
was made before or after the event.
32
To quantify the degree of belief reaction to the news, we follow Coibion and Gorod-
30
The results are qualitatively similar if we use different forecast horizons.
31
Bouchaud et al. (2019) denote this normalized statistic as a profitability measure, and refer to the
predictability of forecast errors as a profitability puzzle.
32
As always, e is the event type, c the company, and t the time of the event.
44
nichenko (2015) by regressing forecast errors on forecast revisions:
F orecastError
e,c,t
= β
CG
e
· F orecastRevision
e,c,t
+
e,c,t
.
A negative β
CG
e
implies overreaction, in which forecasts overshoot the rational benchmark,
and conversely a positive β
CG
e
suggests underreaction. For each event type e, we estimate a
separate β
CG
e
, and then compare the estimated β
CG
e
against the extremeness measure ζ
e
.
Figure A7 in the Online Appendix plots the relationship between the two variables.
First, consensus beliefs exhibit underreaction to many event types in our sample. This is
consistent with the findings of Coibion and Gorodnichenko (2015), Bordalo et al. (2020b),
and Bouchaud et al. (2019), who find overall underreaction to news at the consensus-level in
macroeconomic and analyst forecasts, which could be attributable to dispersed information,
general sluggishness, or analyst incentives. Second, conditional on general underreaction, we
find that more extreme event types have less underreaction or more overreaction in beliefs,
with a correlation coefficient of 0.36 (p = 0.08), which is consistent with our hypothesis
that diagnostic investors overreact more to news with more extreme distributions. In general,
we are able to move beyond market prices and trading volume and use expectations data
to find suggestive evidence that consensus forecasts react more sensitively to more extreme
event types.
5.4 Calibration
To assess the explanatory power of our model, we perform a simple calibration exercise. Our
key parameters are the diagnostic parameter θ and the investor demand elasticity κ. We
fit these parameters separately by estimating θ on returns, and then κ on trading volume.
45
Given a value of θ, we predict future stock price drift or reversals of an event by:
ˆr
e,c,t+1,t+k
= β(θ,
ˆ
ζ
e
,
ˆ
ζ
d
) · r
e,c,t,t+1
,
where β(θ,
ˆ
ζ
E
,
ˆ
ζ
d
) is given by Equation 8 and
ˆ
ζ
e
and
ˆ
ζ
d
are the estimated tail coefficients. We
fit θ by minimizing the prediction error,
ˆ
θ = arg min
θ
X
e,c,t
(r
e,c,t+1,t+k
ˆr
e,c,t+1,t+k
)
2
.
and given
ˆ
θ, we estimate κ on trading volume by minimizing:
ˆκ = arg min
κ
X
e,c,t
T urnover
e,c,t
\
T urnover
e,c,t
(κ,
ˆ
θ, r
e,c,t,t+1
)
2
,
where
\
T urnover
e,c,t
(κ,
ˆ
θ, r
e,c,t,t+1
) is given by Equation 7.
33
Figures A8a and A8b in the Online Appendix show that our model is able to explain
the drift/reversal β
e
’s and conditional turnovers. The correlation coefficients between the
calibrated and actual values are 0.65 (p < 0.01) for drift/reversal β
e
’s and 0.58 (p < 0.01)
for conditional turnovers. The final calibrated parameters are
ˆ
θ = 0.95, ˆκ = 0.02. We also
compute the bootstrapped distribution of the diagnostic parameter θ. Figure A9 in the
Online Appendix plots the bootstrap distribution
ˆ
θ, with the 95% quantile given by [0.15,
1.62]. The range of θ is broadly consistent with previous estimates.
34
In summary, our model
is able to quantitatively fit the broad cross-sectional variation in under-overreaction in prices
33
More precisely, given that the true fundamentals λ are unobservable, we instead use Equation 7 to
obtain:
d
V ol
e,c,t
=
1
2
κ · (1 + ζ
θ,E
) ·
r
e,c,t,t+1
1 + ζ
θ,e
1
2
34
Bordalo et al. (2020b), which focuses on macroeconomic expectations, finds θ 0.5, while Bordalo et al.
(2019), which focuses on analyst long-term forecasts, finds θ closer to 1.
46
as well as trading volume across the event types in our sample.
6 Conclusion
A large body of literature points to the existence of systematic short-term underreaction and
overreaction to news in a wide range of settings. To explain the variation in investor reac-
tions to different types of news, we hypothesize that news that are associated with extreme
outcomes are more overreacted to, which we formalize by applying diagnostic expectations
to the setting of corporate news.
We test our hypothesis on a large dataset of corporate announcements categorized accord-
ing to their event types. We empirically document significant heterogeneity in the short-term
market response to different event types, as well as in the extremeness of the fundamental
distribution of these event types. We then test and confirm the two key predictions of our
model: corporate event types with more extreme distributions of fundamentals are associated
with more overreaction and disagreement-driven trading volume.
While in our framework people react to news by recalling past news of the same type,
measuring precisely which events come to mind is an important area for future work. For
example, can we systematically identify which events are referenced by investors when eval-
uating new information? Why are some events referenced and not others? Understanding
which events are recalled in a given context is an important next step to understanding how
investors react to news and ultimately how information is incorporated into asset prices.
47
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52
7 Tables
53
Table 1: Event Summary Statistics
Event N Mean |Mean| SD Median Turnover ζ ζ(s.e.)
Alliance 3281 0.15 1.29 2.19 0.09 1.10 0.41 0.02
Annual Meeting 4109 0.05 1.20 1.79 0.05 1.03 0.37 0.01
Board Changes 21779 0.07 1.35 2.15 0.08 1.13 0.43 0.01
CEO Change 1132 0.03 2.12 3.75 0.02 2.23 0.51 0.03
CFO Change 1428 -0.07 1.66 3.20 0.05 1.80 0.51 0.04
Client 19638 0.10 1.27 2.01 0.10 1.00 0.39 0.01
Credit Watch 1323 0.28 2.38 4.00 0.10 2.26 0.46 0.03
Dividend 1093 0.14 2.37 3.59 0.19 1.86 0.38 0.02
Downsize 2823 0.02 1.57 2.75 0.04 1.46 0.43 0.02
Earnings 23561 0.13 2.59 4.01 0.12 1.99 0.34 0.00
Earnings Call 15912 0.26 3.00 4.40 0.23 2.21 0.32 0.01
Expansion 9995 0.06 1.36 2.19 0.06 1.25 0.39 0.01
Guidance Confirm 19504 0.08 2.66 4.16 0.10 2.13 0.34 0.01
Guidance Lower 1172 -1.54 3.47 5.64 -0.64 2.53 0.37 0.03
Guidance Raised 2791 0.90 2.71 4.09 0.56 1.93 0.34 0.02
Lawsuit 5511 0.04 1.36 2.27 0.04 1.33 0.47 0.01
M&A Closing 11152 0.10 1.29 1.98 0.09 1.10 0.39 0.01
M&A Rumor 4796 0.34 1.65 2.87 0.13 1.44 0.49 0.02
M&A Transaction 5108 0.33 1.71 3.02 0.16 1.46 0.44 0.01
No Events 2803401 0.07 1.26 2.13 0.07 0.99 0.35 0.00
Op. Result 1454 0.00 2.37 3.38 0.00 1.97 0.32 0.03
Product 22099 0.14 1.39 2.60 0.08 1.07 0.43 0.01
Seek Investment 7880 0.15 2.01 3.20 0.09 1.50 0.36 0.01
Structure Change 2596 0.10 1.30 2.10 0.14 1.20 0.43 0.02
Writeoff 3102 0.02 2.49 3.91 0.07 1.93 0.40 0.02
Note: Table 1 reports the summary statistics of event-day stock price returns and volume
for each event-type in our event dataset. The sample is all firms listed on the major US
stock exchanges with at least $2 billion in market capitalization between January 1, 2011
and December 31, 2018. |Mean| is the mean of the absolute event-day return. Mean, |Mean|,
SD, and Median are all returns measured in percentage points. Vol is the event-day trading
volume defined as the number of shares traded times the share price divided by total market
capitalization times 100. ζ is the inverse power-law index corresponding to eq. (14). A
higher value of ζ corresponds to fatter tails. ζ (s.e.) is the standard error associated with
the estimation of ζ and is computed using the bootstrap method.
54
Table 2: β
e
Drift/Reversal Estimates
Event β β s.e.
Alliance -0.12 0.15
Annual Meeting 0.45 0.12
Board Changes -0.05 0.09
CEO Change -0.42 0.25
CFO Change -0.31 0.32
Client -0.18 0.08
Credit Watch 0.04 0.14
Dividend -0.05 0.06
Downsize 0.15 0.18
Earnings 0.06 0.04
Earnings Call 0.06 0.05
Expansion -0.10 0.14
Guidance Confirm 0.12 0.04
Guidance Lower -0.09 0.11
Guidance Raised 0.06 0.11
Lawsuit 0.12 0.13
M&A Closing 0.05 0.08
M&A Rumor -0.29 0.16
M&A Transaction -0.28 0.08
Op. Result 0.21 0.08
Product 0.04 0.10
Seek Investment 0.13 0.06
Structure Change -0.26 0.33
Writeoff 0.13 0.06
Note: Table 2 reports the β
e
drift/reversal estimates for each corporate event-type corre-
sponding to eq. (9). Standard errors are computed to account for both serial and cross-
sectional correlations in the error term.
55
Table 3: Prediction 1: Price and Extremeness
(1) (2) (3) (4)
Event-Day Return 0.56
∗∗∗
0.51
∗∗∗
0.61
∗∗∗
0.50
∗∗∗
(0.08) (0.08) (0.09) (0.08)
Event-Day Return × Tail Thickness 1.50
∗∗∗
1.28
∗∗∗
1.51
∗∗∗
1.22
∗∗∗
(0.21) (0.21) (0.23) (0.23)
Constant 0.02
∗∗∗
0.01
∗∗∗
0.01
∗∗
0.01
∗∗∗
(0.01) (0.002) (0.01) (0.002)
Time-Varying Tails No No Yes Yes
Return Benchmark No Yes No Yes
Observations 192,525 192,525 107,915 107,915
Note: Table 3 presents the estimated results corresponding to eq. (15). Observations are
at the event level. The dependent variable is the cumulative return from day 1 to day 90
subsequent to the event. Event-Day Return is the stock price return of the firm on the day
of the event and is measured in percentage points. Tail Thickness is ζ
e,t
, the extremeness
measure given by the inverse power-law index. Time-Varying Tails indicates whether the
ζ
e,t
is computed over a rolling window (Yes) or over the entire sample (No). Return Bench-
mark indicates whether the Event-Day Return and dependent variable are abnormal returns
benchmarked against the S&P 500. Standard errors are computed to account for both serial
and cross-sectional correlations in the error term. *** p<0.01, ** p<0.05, * p<0.10.
56
Table 4: Prediction 1: Alternative Explanations
(1) (2) (3) (4) (5) (6) (7)
VARIABLES
Event-Day Return 0.57*** 0.60 0.57* 0.56*** 0.61*** 0.69** 0.92***
(0.20) (0.38) (0.34) (0.20) (0.23) (0.29) (0.27)
Event-Day Return × Tail Thickness -1.36*** -1.42** -1.37** -1.28** -1.41*** -1.62** -0.91*
(0.49) (0.67) (0.60) (0.51) (0.52) (0.66) (0.54)
Event-Day Return × Alternative Var. -7.87 -0.56 -0.064 -0.14 -2.0e-06 -0.043 -0.16*
(8.90) (5.77) (4.34) (0.16) (4.4e-06) (0.076) (0.086)
Observations 107,915 107,915 107,915 107,915 107,915 107,915 107,915
Alternative Hypothesis Mean IQR SD Abs. Sq. N Predict Ambiguity
Note: Table 4 presents the estimated results corresponding to eq. (17). Observations are
at the event level. The dependent variable is the cumulative return from day 1 to day 90
subsequent to the event. r
t
is the event-day return, or the stock price return of the firm
on the day of the event and is measured in percentage points. Tail Thickness is ζ
e,t
, the
extremeness measure given by the inverse power-law index, and is computed over rolling
windows. Alternative Var. is the explanatory regressors for alternative hypotheses. Mean is
the average event-day return. IQR is the inter-quartile range of the event-day return. SD is
the standard deviation of the event-day return. Abs. Sq. is the absolute value of the event-
day return. N is the number of total occurrences of the event. Predict is an indicator variable
for whether the occurrence of the event is predictable. Ambiguity is the average event-day
turnover of the event type conditional on the fundamentals. Returns are benchmarked to
the S&P500. Standard errors are computed to account for both serial and cross-sectional
correlations in the error term. *** p<0.01, ** p<0.05, * p<0.10.
57
Table 5: Prediction 2: Volume and Extremeness
(1) (2) (3) (4)
VARIABLES Turnover Turnover Turnover Turnover
Event-Day Return 0.31*** 0.28*** 0.23** 0.23**
(0.083) (0.083) (0.090) (0.089)
Event-Day Return × Tail Thickness 0.48** 0.59*** 0.79*** 0.81***
(0.22) (0.22) (0.25) (0.24)
Observations 192,525 192,524 192,525 192,524
R-squared 0.369 0.386 0.393 0.406
Trading Day FEs No Yes No Yes
Return Benchmark No No Yes Yes
Note: Table 5 presents the estimated results corresponding to eq. (19). Observations are at
the event level. The dependent variable is the event-day turnover, defined as the volume of
shares traded times the share price divided by the market capitalization. Event-day Return
is the absolute stock price return of the firm on the day of the event and is measured in
percentage points. Tail Thickness is ζ
e,t
, the extremeness measure given by the inverse
power-law index. Return Benchmark indicates whether the Event-Day Return and the day
1 to day 90 cumulative returns are abnormal returns benchmarked against the S&P 500.
Standard errors are computed to account for both serial and cross-sectional correlations in
the error term. *** p<0.01, ** p<0.05, * p<0.10.
58
Online Appendix
Extreme events and the under-and-overreaction to news
Spencer Kwon and Johnny Tang
January 26, 2023
A Proofs
A.1 Proof of Proposition 1
First, we derive the diagnostic distribution π
θ
(λ|E, s
i
). Note:
π
d
π(λ|No News) · f(s
i
= 0|λ) λ
(ζ
1
d
+1)
· λ
1
This implies that the diagnostic distribution of fundamentals is given by:
π
θ
(λ|E, s
i
) π (λ|E, s
i
) ·
π (λ|E, s
i
)
π
d
(λ)
θ
λ
(ζ
1
E
+1)
·
λ
(ζ
1
E
ζ
d
)
θ
.
Setting ζ
1
θ,E
= ζ
1
E
+θ(ζ
1
E
ζ
1
d
), the diagnostic distribution of fundamentals is given also by
the power-law distribution with tail index (1 + ζ
1
θ,E
)
1
. Given that the mean of a power-law
variable with scale λ
0
and tail index ζ is given by
1
1ζ
, we obtain that the posterior diagnostic
mean is given by:
(1 + ζ
θ,E
) · max{s, λ
0,E
}, (20)
where the rational benchmark is given by:
(1 + ζ
E
) · max{s, λ
0,E
}, (21)
The Proposition follows from the observation that ζ
θ
> ζ
E
iff ζ
E
> ζ
d
.
1
A.2 Proof of Proposition 2
Market clearing implies:
p
1
=
Z
λ
s=0
E
θ
[λ|s] · f(s|λ)ds
(22)
By Proposition 1, this simplifies to:
p
1
= (1 + ζ
θ,E
) ·
Z
λ
0,E
0
1
λ
λ
0,E
ds +
Z
λ
λ
0,E
1
λ
s · ds
!
= (1 + ζ
θ,E
) ·
λ
2
0,E
+ λ
2
2λ
(23)
The expression for the rational price p
2
follows analogously, setting θ = 0.
Finally, the distribution of p
1
, as it is asymptotically linear in λ, shares the same Pareto
exponent as λ itself. To sketch out the proof, note that for X sufficiently large, P(p
1
X) P (C · λ X) D · X
ζ
1
.
As for volume, note that we can just compute the aggregate position of people who are
long the asset:
V ol =
Z
λ
s
D
DE
(s, p
1
)ds,
(24)
where s
is the signal such that the subjective expectation of fundamentals equals the market
price p
1
, or:
s
=
p
1
1 + ζ
θ,E
(25)
2
Plugging this, we obtain:
V ol = κ
Z
λ
s
((1 + ζ
θ,E
)s p
1
)
1
λ
ds
=
1
2
κ(1 + ζ
θ,E
)(λ s
)
2
=
1
2
κ · (1 + ζ
θ,E
) ·
λ
2
λ
2
0,E
2λ
2
.
(26)
Given these expressions, Proposition 2 follows from noting that ζ
θ,E
is increasing in ζ
E
,
and ζ
θ,E
> ζ
E
iff ζ
E
> ζ
d
.
3
B Event Sample Selection
In this section, we describe our event sample selection criteria and provide details on the
types of corporate events in our dataset. We focus on news related to the fundamental
operations of the firm, so as discussed in Section 3, our event selection is based on two
criteria: (1) events that occurred at least 1000 times across all US companies in our sample
between 2011 and 2018 and (2) events that are not administrative, trading-related, or capital
structure changes.
There are 102 unique event types in the Capital IQ key developments dataset in our
sample. Of these, 35 event types occurred at least 1000 times across all US companies
in our sample. We list these 35 event types in Table A3. We also report in Table A3
whether each event type was included or excluded in our sample, and the reason for exclusion
(Administrative, Trading, or Capital Structure). Our final list consists of 24 event types. As
robustness exercises, we also conduct our main analyses and test our empirical predictions
with the excluded event types added back in and find that our results are robust to the
inclusion and exclusion of these events.
4
C Additional Robustness Exercises
C.1 Cross-section of β robustness exercises
A. Industry variations
Another potential concern is that the observed heterogeneity in post-event drift/reversal
magnitudes does not reflect differences in reactions to events of different types, but to events
occurring in different industries. To put it in extreme words, if all of our non-earnings events
happen for tech companies, it may be that the reversals we are finding reflect overreaction
to tech sector news, rather than differences in reactions to different types of events.
To test this hypothesis, we estimate modified versions of eqs. (9) and (10) to include
industry-specific slopes as follows:
r
e,c,t+1,t+k
= α
e
+ β · r
e,c,t,t+1
+ β
d
· 1(Ind
d
) · r
e,c,t,t+1
+
e,c
r
e,c,t+1,t+k
= α
e
+ β · r
e,c,t,t+1
+ β
e
· 1(Event
e
) · r
e,c,t,t+1
+ β
d
· 1(Ind
d
) · r
e,c,t,t+1
+
e,c
,
(27)
where β
d
is an industry-specific slope for each industry. As such, comparing the two spec-
ifications in eq. (27) tests for the differences in fit of adding event-type slopes to a model
that already includes industry-specific slopes. Column (3) of Table A4 reports the estimates
corresponding to the two specifications in eq. (27) respectively. We find that the F-test for
nested models has a test statistic of 2.63 (p-value < 0.01), which strongly rejects the industry-
specific slopes only model in favor of the model including event-type-specific slopes. This
is consistent with the idea that there is significant variation in drifts and reversals across
event-types, even after accounting for industry variations.
B. Stability of β
e
estimates across time
Another potential concern is that the β
e
estimates at the event-level may not be stable
across time. We address this concern by re-estimating eq. (9) on two subsets of our sample
period split by time. The first subset is all events before 2013 and the second subset is all
5
events after 2013, which approximately corresponds to splitting the number of events in our
sample in half. We use the same methodology as in eq. (9) and keep β
e
estimates with at
least 1000 observations in each subset. We then compute the correlation coefficient of β
e
across all e’s. The correlation coefficient is 0.53 and highly significant (p < 0.05), which
indicates that the β
e
estimates are fairly stable but have some noise across time. Figure A3
plots the coefficients across the two time periods and demonstrates the positive correlation
of the β
e
estimates across time.
C. Logarithmic vs. linear returns
A final concern is that estimating return drifts and reversals in log returns rather than
linear returns can bias the results due to convexity. Theoretically, since the return magni-
tudes for 99% of our sample is between 0.10 and 0.10, the bias due to convexity is orders
of magnitudes smaller than the magnitudes of the returns. Nonetheless, we also estimate
the β
e
’s in linear returns corresponding to eq. (9).
Figure A2 plots the β
e
estimates for log returns and for linear returns. The linear return
β
e
’s are highly positively correlated with the log return β
e
estimates with a correlation
coefficient of 0.83 (p-value < 0.01). Furthermore, the magnitudes of the dispersions in
β
e
estimates across event-types is almost identical between log returns and linear returns.
Overall, these results suggest that our main measure of drifts and reversals, β
e
, is robust to
alternative measures in absolute returns.
6
D Additional Figures and Tables
Figure A1: Reversal vs Drift β
E
’s vs. Winner-Minus-Loser Portfolios
Note: Figure A1 plots the drift/reversal β
e
coefficients against the drift/reversal UMD
e
coefficients for each event-type e. The β
e
coefficients are estimated for each event-type
corresponding to eq. (9). The winner-minus-loser return coefficients UMD
e
are estimated
for each event-type e corresponding to eq. (13).
7
Figure A2: Reversal vs Drift β
E
’s: Logarithmic Returns vs. Simple Returns
Note: Figure A1 plots the drift/reversal β
e
coefficients estimated using logarithmic returns
against the drift/reversal β
e
coefficients estimated using linear returns for each event-type
e. The log-return and linear-return β
e
coefficients are all estimated for each event-type
corresponding to eq. (9).
8
Figure A3: Beta Estimates Across Time
Note: Figure A3 reports the drift/reversal β
e
coefficients for each event-type corresponding
to eq. (9) split by time. For each event-type, we construct two sub-samples: one of all event
occurrences of the event-type before or during 2013 and one of all event occurrences of the
event-type after 2013.
9
Figure A4: Ratio of Top 1% to Top 50% vs. Tail Fatness
Note: Figure A4 plots the relationship between the ratio of the top 1% to the top 50% of
the absolute event-day stock returns against the tail fatness ζ
e
’s. The correlation coefficient
is 0.78 (p-value < 0.01).
10
Figure A5: Bootstrap γ Coefficients
Note: Figure A5 plots the density of γ coefficients from the bootstrap test in Section 5.1.1.
The γ coefficients are estimated on moving block bootstraps following eq. (15) across 1000
samples. The red dotted lines plot the 2.5% and 97.5% percentiles of the bootstrapped γ
coefficients.
11
Figure A6: Extremeness vs. Post-Announcement Drift/Reversal Beta
Note: Figure A6 plots the relationship between extremeness and post-announcement
drift/reversal β
e
for each event-type e with a separate event-type for acquirers in acquisitions.
Extremeness is the inverse Pareto index ζ
e
estimated following eq. (14), and drift/reversal
β
e
is estimated following eq. (9).
12
Figure A7: Extremeness and Under-Overreaction in Beliefs
Note: Figure A7 plots extremeness of the distribution of fundamentals, as proxied by the
cash flow growth over a 2-year horizon after the event, and the under-overreaction of investor
beliefs, as proxied by the Coibion and Gorodnichenko (2015) β
CG
coefficient, across event
types.
13
(a) Calibration: Drift/Reversal Betas (b) Calibration: Drift/Reversal Turnover
Figure A8: Calibration: Betas and Turnover
Note: Figure A8a plots the calibrated drift/reversal β
e
’s against the actual drift/reversal
β
e
’s estimated from the data across event types. Figure A8b plots the calibrated conditional
turnovers against the actual conditional turnovers estimated from the data across event
types.
14
Figure A9: Bootstrapped Distribution of Calibrated Theta
Note: Figure A9 plots the bootstrapped distribution of calibrated θ estimates as described
in Section 5.4. We generate 100 bootstrapped draws of the data and estimate θ for each
draw. Each bootstrapped draw has the same number of observations as the original data
and is sampled with replacement.
15
Table A1: Corporate Event Sample Headlines
Event Headline
Alliance ChinaNet-Online Holdings, Inc Announces Strategic Partnership with Wuxi Jingtum
Network Technology
Annual Meeting STAAR Surgical Company, Annual General Meeting, Jun 11, 2009
Board Changes Cellectar Biosciences, Inc. Announces Board Changes
CEO Change MYOS Corporation Announces Executive Changes
CFO Change Tetraphase Pharmaceuticals, Inc. Announces Resignation of Kamalam Unninayar
as Chief Financial Officer, Effective March 16, 2018
Client Ocean Power Technologies Enters Into First Commercial PB3 Agreement with Mitsui
Engineering and Shipbuilding
Credit Watch Issuer Credit Rating: BBB/Watch Neg/– From BBB/Negative/–: Local Currency
Rating
Dividend Johnson Controls International plc Approves Quarterly Cash Dividend, Payable on
Jan. 6, 2017
Downsize Pier 1 Imports Inc. Plans to Close 16 Stores
Earnings Fonar Corp. Reports Unaudited Consolidated Earnings Results for the Third Quar-
ter and Nine Months Ended March 31, 2009
Earnings Call AtriCure, Inc., Q1 2009 Earnings Call, May-05-2009
Expansion Aemetis, Inc. Completes Construction of Advanced Biodiesel Pre Treatment Unit
Required for BP Supply Agreement
Guidance Confirm Pareteum Corporation Provides Revenue Guidance for the Second Quarter Ended
June 30, 2017
Guidance Lower Crestwood Revises Earnings Guidance for the Year 2016
Guidance Raised Hartford Financial Services Group Inc. Revises Earnings Guidance for the Year of
2008
Lawsuit Hospitality Properties Trust Announces Settlement of Litigation with TravelCenters
of America LLC
M&A Closing Appliance Recycling Centers of America, Inc. (NasdaqCM:ARCI) acquired GeoTraq
Inc. for $16 million.
M&A Rumor PZU Eyes AIG Assets
M&A Transaction Differential Brands Group Inc. (NasdaqCM:DFBG) entered into a definitive pur-
chase agreement to acquire majority of North American licensing business of GBG
USA, Inc. for $1.4 billion.
Op. Result Delta Air Lines, Inc. Reports Operating Results for the Quarter Ended December
2014
Product Inovio Biomedical Corporation Influenza Vaccines Demonstrate 100% Protection
Against Current Pandemic A/ H1N1 Influenza Viruses in Animal Studies
Seek Investment Insmed Seeks Acquisitions
Structure Change Diffusion Pharmaceuticals Inc. Approves Amendment to Certificate of Incorporation
Writeoff Manitowoc Co. Inc. Announces Impairment Charges for the First Quarter of 2009
Note: Table A1 reports example news headlines for each of the corporate event-types in the
dataset.
16
Table A2: Corporate Event Overlap with Earnings Announcements
Event Closest Next Previous Day Of 5 Days Of
Alliance 30 47 48 0.12 0.10
Annual Meeting 20 22 73 0.13 0.21
Board Changes 31 44 52 0.13 0.13
CEO Change 31 49 53 0.21 0.19
CFO Change 30 45 55 0.20 0.21
Client 30 45 48 0.10 0.11
Credit Watch 31 43 55 0.18 0.14
Dividend 5 90 87 0.88 0.88
Downsize 28 47 52 0.20 0.21
Earnings 0 90 91 1.00 1.00
Earnings Call 2 90 92 0.90 0.98
Expansion 27 49 51 0.18 0.18
Guidance Confirm 6 90 84 0.88 0.87
Guidance Lower 11 90 73 0.76 0.73
Guidance Raised 5 90 83 0.89 0.86
Lawsuit 31 45 50 0.11 0.10
M&A Closing 32 49 52 0.30 0.17
M&A Rumor 33 48 50 0.11 0.12
M&A Transaction 31 49 53 0.20 0.18
Op. Result 10 85 77 0.78 0.72
Product 30 44 48 0.10 0.10
Seek Investment 22 47 70 0.42 0.43
Structure Change 29 39 55 0.15 0.15
Writeoff 1 91 88 0.98 0.98
Note: Table A2 reports the average proximity to earnings announcements of each corporate
event type in the database. Closest, Next, and Previous are the average numbers of days be-
tween each corporate event-type and the closest, next, and previous earnings announcement
of the same firm, respectively. Day Of and ± 5 Days Of measure the probability that events
of each corporate event-type occurred on the exact day and within 5 days of an earnings
announcement of the same firm.
17
Table A3: Event Selection Criteria
Event Included Criteria
Op. Result Included
Earnings Included
Sales and Trading Excluded Trading
Annual Meeting Included
Expansion Included
Buyback Transaction Excluded Capital Structure
Buyback Closing Excluded Capital Structure
Structure Change Included
Client Included
Guidance Lower Included
Guidance Confirm Included
Guidance Raised Included
Credit Watch Included
Debt Excluded Capital Structure
Downsize Included
Dividend Included
Earnings Call Included
Earnings Release Date Excluded Administrative
Board Changes Included
CEO Change Included
CFO Change Included
Fixed Income Excluded Capital Structure
Follow-On Equity Excluded Capital Structure
Writeoff Included
Index Constituents Excluded Trading
Lawsuit Included
M&A Rumor Included
M&A Transaction Included
M&A Closing Included
Private Placements Excluded Capital Structure
Product Included
Seek Investment Included
Seeking to Sell Excluded Trading
Shelf Registration Excluded Administrative
Alliance Included
Note: Table A3 reports the event types in our dataset and the inclusion/exclusion criteria
for each event type.
18
Table A4: F Tests
(1) (2)
VARIABLES
Observations 195,820 195,820
Event-Type FEs Yes Yes
Industry FEs No Yes
F1 1.79*** 1.65**
F2 1.85*** 1.70***
Note: Table A4 reports the F-statistics corresponding to testing that all event-type coef-
ficients are jointly equal to zero (F1) and that all event-type coefficients are jointly equal
(F2). Column (1) reports the test for coefficients estimated in eq. (10). Column (2) reports
the test statistics for coefficients estimated in eq. (27), i.e. with industry fixed effects.
19
Table A5: Firm-Day Panel
Event β β (s.e.) β β (s.e.) β β (s.e.)
Alliance 0.06 0.11 0.06 0.11 0.09 0.1
Annual Meeting 0.43 0.06 0.43 0.07 0.41 0.06
Board Changes -0.04 0.03 -0.04 0.03 -0.04 0.03
CEO Change -0.37 0.1 -0.37 0.1 -0.38 0.11
CFO Change 0.11 0.09 0.11 0.09 0.09 0.09
Client -0.14 0.07 -0.14 0.06 -0.11 0.06
Credit Watch -0.13 0.1 -0.13 0.1 -0.11 0.1
Downsize 0.01 0.13 0.01 0.13 0 0.13
Earnings 0.06 0.01 0.06 0.01 0.06 0.01
Expansion -0.04 0.06 -0.04 0.06 -0.03 0.07
Lawsuit -0.02 0.1 -0.02 0.1 -0.04 0.1
M&A Closing 0.08 0.04 0.07 0.03 0.09 0.04
M&A Rumor -0.32 0.14 -0.32 0.14 -0.26 0.14
M&A Transaction -0.15 0.03 -0.15 0.03 -0.11 0.04
Product 0.07 0.04 0.06 0.04 0.09 0.04
Seek Investment 0.06 0.03 0.06 0.02 0.07 0.02
Structure Change -0.1 0.15 -0.1 0.16 -0.11 0.16
f(r
c,t
) Baseline Linear Non-Parametric
Note: Table A5 reports the estimated results corresponding to eq. (11). f(r
c,t
) is the
function for controlling for event-day returns. Baseline indicates no f(r
c,t
) function. Linear
indicates f(r
c,t
) = γ · r
c,t
. Non-Parametric indicates f(r
c,t
) =
P
10
i=1
γ
i
· 1(r
c,t
i
), where
1(r
c,t
i
) is an indicator variable for whether r
c,t
is in the i-th decile of all event-day
returns. Standard errors are computed based on Driscoll and Kraay (1998) to account for
both serial and cross-sectional correlations in the error term.
20
Table A6: Alternative Horizons
Event β
e,30
β
e,30
s.e. β
e,60
β
e,60
s.e. β
e,120
β
e,120
s.e.
Alliance -0.01 0.10 0.05 0.15 0.08 0.19
Annual Meeting 0.16 0.06 0.43 0.09 0.44 0.20
Board Changes -0.05 0.04 -0.10 0.07 -0.06 0.11
CEO Change -0.26 0.15 -0.34 0.17 -0.43 0.33
CFO Change -0.14 0.14 -0.04 0.26 -0.33 0.37
Client -0.04 0.04 -0.11 0.08 -0.10 0.08
Credit Watch 0.03 0.06 0.09 0.09 0.04 0.19
Dividend 0.06 0.02 0.05 0.08 -0.10 0.06
Downsize 0.08 0.08 0.15 0.12 0.23 0.23
Earnings 0.04 0.02 0.07 0.03 0.12 0.05
Earnings Call 0.06 0.02 0.08 0.03 0.12 0.07
Expansion -0.03 0.08 -0.06 0.12 -0.07 0.14
Guidance Confirm 0.05 0.02 0.10 0.03 0.17 0.05
Guidance Lower -0.09 0.05 -0.01 0.09 -0.04 0.13
Guidance Raised 0.03 0.05 0.06 0.07 0.07 0.08
Lawsuit 0.03 0.07 0.19 0.10 0.32 0.18
M&A Closing 0.08 0.05 0.08 0.08 -0.01 0.12
M&A Rumor -0.14 0.05 -0.24 0.11 -0.36 0.22
M&A Transaction 0.02 0.04 0.00 0.06 -0.31 0.10
Op. Result 0.07 0.05 0.18 0.07 0.34 0.15
Product 0.03 0.05 0.05 0.08 0.16 0.10
Seek Investment 0.03 0.03 0.08 0.04 0.23 0.06
Structure Change -0.14 0.20 0.04 0.15 -0.40 0.37
Writeoff 0.05 0.04 0.13 0.06 0.21 0.06
Note: Table A6 reports the β
e
drift/reversal estimates for each corporate event-type corre-
sponding to eq. (9) for varying time horizons (30 days, 60 days, and 120 days). Standard
errors are computed to account for both serial and cross-sectional correlations in the error
term.
21
Table A7: Alternative Measures of Fundamentals
Event-Day Return 1 0.75 0.43 0.56 0.52 0.42 0.26
Long-Run Return 0.75 1 0.34 0.33 0.32 0.22 0.14
Cash Flow 1yr 0.43 0.34 1 0.58 0.57 0.65 0.67
Cash Flow 2yr 0.56 0.33 0.58 1 0.93 0.91 0.74
Cash Flow 3yr 0.52 0.32 0.57 0.93 1 0.96 0.72
Cash Flow 4yr 0.42 0.22 0.65 0.91 0.96 1 0.83
Cash Flow 5yr 0.26 0.14 0.67 0.74 0.72 0.83 1
Note: Table A7 reports the correlation coefficients between the extremeness of event-day
stock price returns (ζ
e
) with alternative measures of fundamentals: (1) the extremeness of
the long-run stock price returns, defined as the power law index of the distribution of the stock
price returns of each corporate news event type over a 100-day period; (2) the extremeness
of the cash flow growth, defined as the percentage change in earnings per share between
the respective number of years after the event and the fiscal year immediately preceding the
event. For instance, the k-year cash flow growth associated with an event of firm i in year t is
defined as EP S
i,t+k
= EP S
i,t1+k
/EP S
i,t1
1. The cash flow growth sample is restricted
to firms whose earnings per share in the year t 1 are at least 10 cents. Observations are at
the event-type level.
22
Table A8: Prediction 1: 30 Days
(1) (2) (3) (4)
Event-Day Return 0.35
∗∗∗
0.31
∗∗∗
0.27
∗∗∗
0.22
∗∗∗
(0.08) (0.08) (0.09) (0.08)
Event-Day Return × Tail Thickness 0.94
∗∗∗
0.77
∗∗∗
0.68
∗∗∗
0.50
∗∗
(0.21) (0.21) (0.23) (0.23)
Constant 0.01 0.003
0.01 0.004
∗∗
(0.01) (0.002) (0.01) (0.002)
Time-Varying Tails No No Yes Yes
Return Benchmark No Yes No Yes
Observations 192,525 192,525 107,915 107,915
Note: Table A8 presents the estimated results corresponding to eq. (15). Observations are
at the event level. The dependent variable is the cumulative return from day 1 to day 30
subsequent to the event. Event-Day Return is the stock price return of the firm on the day
of the event and is measured in percentage points. Tail Thickness is ζ
e,t
, the extremeness
measure given by the Pareto index. Time-Varying Tails indicates whether the ζ
e,t
is computed
over a rolling window (Yes) or over the entire sample (No). Return Benchmark indicates
whether the Event-Day Return and the day 1 to day 30 cumulative returns are abnormal
returns benchmarked against the S&P 500. Standard errors are computed to account for
both serial and cross-sectional correlations in the error term. *** p<0.01, ** p<0.05, *
p<0.10.
23
Table A9: Prediction 1: 60 Days
(1) (2) (3) (4)
Event-Day Return 0.48
∗∗∗
0.42
∗∗∗
0.40
∗∗∗
0.35
∗∗∗
(0.08) (0.08) (0.09) (0.08)
Event-Day Return × Tail Thickness 1.20
∗∗∗
0.98
∗∗∗
0.95
∗∗∗
0.80
∗∗∗
(0.21) (0.21) (0.23) (0.23)
Constant 0.01
∗∗∗
0.01
∗∗∗
0.01 0.01
∗∗∗
(0.01) (0.002) (0.01) (0.002)
Time-Varying Tails No No Yes Yes
Return Benchmark No Yes No Yes
Observations 192,525 192,525 107,915 107,915
Note: Table A9 presents the estimated results corresponding to eq. (15). Observations are
at the event level. The dependent variable is the cumulative return from day 1 to day 60
subsequent to the event. Event-Day Return is the stock price return of the firm on the day
of the event and is measured in percentage points. Tail Thickness is ζ
e,t
, the extremeness
measure given by the Pareto index. Time-Varying Tails indicates whether the ζ
e,t
is computed
over a rolling window (Yes) or over the entire sample (No). Return Benchmark indicates
whether the Event-Day Return and the day 1 to day 60 cumulative returns are abnormal
returns benchmarked against the S&P 500. Standard errors are computed to account for
both serial and cross-sectional correlations in the error term. *** p<0.01, ** p<0.05, *
p<0.10.
24
Table A10: Prediction 1: Reverse Casusality Tests
(1) (2) (3) (4) (5) (6)
Event-Day Return 0.45
∗∗
0.95
∗∗∗
0.97
∗∗∗
0.79
∗∗∗
0.69
∗∗∗
0.34
(0.22) (0.34) (0.30) (0.22) (0.23) (0.21)
Event-Day Return × Tail Thickness 1.33
∗∗
1.22
∗∗∗
1.27
∗∗∗
1.00
∗∗∗
0.81
∗∗∗
0.38
(0.59) (0.46) (0.41) (0.29) (0.28) (0.25)
Constant 0.02 0.01
0.01
0.01
0.01
0.01
(0.02) (0.01) (0.01) (0.01) (0.01) (0.01)
Horizon 100 Days 1 Year 2 Year 3 Year 4 Year 5 Year
Measure Returns Cash Flow Cash Flow Cash Flow Cash Flow Cash Flow
Observations 192,525 192,525 192,525 192,525 192,525 192,525
Note: Table A10 presents the estimated results corresponding to eq. (16). Observations are
at the event level. The dependent variable is the cumulative abnormal return from day 1
to day 90 subsequent to the event. Event-Day Return is the abnormal stock return of the
firm on the day of the event and is measured in percentage points. Tail Thickness is the
measure of extremeness of the distributions of long-run returns or cash flow growths of each
event type e. Horizon is the time period over which the extremeness of the distributions
of returns (Returns) or cash flow growths (CF) is measured. Measure is the long-run stock
returns (Returns) or cash flow growths (CF). The k-year cash flow growth is defined as
EP S
i,t+k
= EP S
i,t1+k
/EP S
i,t1
1, which is the percentage change in earnings per share
of firm i from the fiscal year immediately preceding the event, t1, to year t+k. We exclude
firms with earnings per share in year t 1 less than 10 cents from our sample. Standard
errors are computed to account for both serial and cross-sectional correlations in the error
term. *** p<0.01, ** p<0.05, * p<0.10.
25
Table A11: Prediction 1: Price and Extremeness, Full Sample
(1) (2) (3) (4)
VARIABLES
Event-Day Return 0.38*** 0.37** 0.49*** 0.44**
(0.14) (0.16) (0.17) (0.17)
Event-Day Return × Tail Thickness -0.99*** -0.88** -1.19*** -1.03**
(0.37) (0.41) (0.40) (0.42)
Observations 236,579 236,579 131,454 131,454
Time-Varying Tails No No Yes Yes
Return Benchmark No Yes No Yes
Note: Table A11 presents the estimated results corresponding to eq. (15) for the full set
of events listed in Table A3. Observations are at the event level. The dependent variable
is the cumulative return from day 1 to day 90 subsequent to the event. Event-Day Return
is the stock price return of the firm on the day of the event and is measured in percentage
points. Tail Thickness is ζ
e,t
, the extremeness measure given by the inverse power-law index.
Time-Varying Tails indicates whether the ζ
e,t
is computed over a rolling window (Yes) or
over the entire sample (No). Return Benchmark indicates whether the Event-Day Return
and dependent variable are abnormal returns benchmarked against the S&P 500. Standard
errors are computed to account for both serial and cross-sectional correlations in the error
term. *** p<0.01, ** p<0.05, * p<0.10.
26
Table A12: Prediction 2: Volume and Extremeness, Full Sample
(1) (2) (3) (4)
VARIABLES Turnover Turnover Turnover Turnover
Event-Day Return 0.30*** 0.27*** 0.22*** 0.21***
(0.074) (0.072) (0.073) (0.074)
Event-Day Return × Tail Thickness 0.51** 0.63*** 0.83*** 0.84***
(0.20) (0.20) (0.21) (0.21)
Constant 0.0055*** 0.0052*** 0.0059*** 0.0059***
(0.00022) (0.00022) (0.00019) (0.00020)
Observations 236,580 236,579 236,580 236,579
R-squared 0.358 0.376 0.382 0.395
Trading Day FEs No Yes No Yes
Return Benchmark No No Yes Yes
Note: Table A12 presents the estimated results corresponding to eq. (19) for the full set of
events listed in Table A3. Observations are at the event level. The dependent variable is the
event-day turnover, defined as the volume of shares traded times the share price divided by
the market capitalization. Event-day Return is the absolute stock price return of the firm
on the day of the event and is measured in percentage points. Tail Thickness is ζ
e,t
, the
extremeness measure given by the inverse power-law index. Return Benchmark indicates
whether the Event-Day Return and the day 1 to day 90 cumulative returns are abnormal
returns benchmarked against the S&P 500. Standard errors are computed to account for
both serial and cross-sectional correlations in the error term. *** p<0.01, ** p<0.05, *
p<0.10.
27