Internal
Agoda Hosts Non-Hotel Accommodation Privacy Policy
Introduction
Last Updated: November 2023
This Privacy Policy describes how Agoda Company Pte. Ltd. (30 Cecil Street, Prudential Tower
#19-08, Singapore 049712) ("Agoda," "we," "us," "our") collects, uses, and shares information
about hosts or individuals becoming a host through registering your non-hotel accommodation
("NHA Accommodation") on our website (mobile and desktop) and mobile app (collectively, "Site")
or when you agree to enter into contact with us with the intention to register your NHA
Accommodation via our campaigns or third-party channels. Below is a summary of our privacy
practices. Our full Privacy Policy is available below, or you can click the links on any of the points
detailed in the summary table for further details.
1. Collection
We may collect information about you, such as your name, address, and
email address through your use of the Site or when you elect to provide them
to us via our campaigns or third-party channels.
2. Use
We may use your information to provide the requested services, to follow-up
with you when you show interest in becoming a host and to maintain and
improve the Site.
3. Sharing
We may share your information with service providers and our affiliates.
4. Privacy
Rights
You have rights related to requesting information regarding how we share
with third parties.
5. Cookies
We may use cookies and similar technologies to help provide our Site and
understand and customize your experience.
6. International
Transfers
We maintain appropriate protections for cross-border transfers as required
by law for international data transfers.
7. Security
We maintain reasonable security measures to protect your information and
require our service providers to do the same.
8. Access
Rights
You may exercise certain rights of access, correction, deletion, portability, or
object to certain processing of your information.
9. Updates to
Privacy Policy
We will notify you of any material changes by posting the updated version of
this Privacy Policy and taking other steps as needed.
10. Additional
Considerations
We have drafted this Privacy Policy in the English but certain translations are
available for your convenience.
11. Contacting
Us
Please contact us with any questions about this Privacy Policy or our privacy
practices as detailed below.
Internal
1. Information We Collect
We collect information about you that you provide to us when using the Site, such as your name,
profile photo, phone number, e-mail address, country of residence, city, nationality, address and
banking account details for payments, government identification information, date of birth, Agoda
username and ID for login and verification. We also collect information of the NHA
accommodations that you offer on the Site such as the address of NHA Accommodation,
description of the NHA accommodation, availability of the NHA Accommodation, photographs,
video content and metadata. We may also collect information such as contact details and contact
preferences when you show interest in our services and allow our business to follow-up with you.
By visiting our Site, we may also automatically collect certain usage information, such as your IP
address, geographic data, country, browser, and information about your device's operating
system, application version, language settings, and pages that have been shown to you. If you
are using a mobile device to access our mobile app or mobile optimized Site, we might collect
information that identifies your mobile device, such as the device ID, location of the device (with
your consent), and device-specific settings and characteristics.
We may receive information about you from our affiliated group companies, affiliated entities,
business partners, or other third-party providers for the purposes described at Section
Sharing
and Disclosure of Your Information and subject to any contractual terms. We may also receive
information about you from other sources such as law enforcement or tax authorities that contact
Agoda in case of investigations and, in certain instances, and as permitted by applicable law,
through third party sources for fraud detection and prevention purposes.
Where required by law, we rely on the following legal bases to process information about you:
Necessity to Perform Contract with You - we need to process your information in order to
provide our accommodation reservation services to you, answer questions and requests
from you, and provide hosts support;
Our Legitimate Interests - we process your information for security and safety; to detect
and prevent fraud; to protect and defend the rights or property of others, or our own rights
and interests; to customize and provide our accommodation reservation services; to share
your information with affiliated group companies; and to respond to lawful requests, court
orders, and legal process;
Compliance with Legal Obligations - we need to process your information to comply with
relevant laws and regulatory requirements;
Consent for contacting you to become a host we rely on your consent to follow up with
you when you show interest in our accommodation reservation services;
Consent for Non-Essential Cookies - we rely on your consent to place non-essential
Cookies. Please see section "
Your Choices" below for details on how to opt-out of such
Cookies; and
Protect Vital Interest - we may need to process your information in case of emergency
involving an individual's life or health.
Internal
2. How We Use the Information We Collect
We may use the information to:
Provide you with the requested services, such as creating a user account, verifying your
identity and account, processing requests to reserve your NHA Accommodation,
confirming reservations, and communicating with you about upcoming reservations;
Make and receive payments, including for reconciliation and invoicing purposes.
Follow-up with you when you show interest in our services;
Provide you with information about our services, including notifications of availability, and
system/product updates, conduct surveys, invite you to participate in referral programs or
competitions, attend and hosts events we believe may be of relevance to you, or offer and
host online forums to enable you to find answers to commonly asked questions on the
usage of Agoda's or a business partner's products and services;
Maintain and improve the Site, understand and tailor the user experience, and for internal
training;
Protect the security of you and the Site, including detecting and preventing fraudulent
activities, and send you security alerts;
Exercising a right or obligation conferred or imposed by law, including responding to
authorities’ requests and other legal demands.
You will receive confirmation emails and text messages from us after you confirm a booking, these
messages contain information regarding check in and check out dates for the NHA
Accommodations that you offer on the Site. You may also receive Host review emails sent after
guests depart. Please note, these messages are part of your accommodation reservation
process, they are not marketing messages.
If you have not finalized your NHA Accommodation registration, we may send you a reminder to
complete your registration. We believe this service is useful to you because it allows you to timely
register your NHA Accommodation and begin accepting and hosting reservations.
Communications on the Site
We offer you and your guests’ various means to communicate about your accommodation and
existing reservations, through the Site. You can contact us with questions about the reservations
or about your guests via the Site, and via other available channels.
We may access communications between you and your guests and may do so via automated
systems to review, scan, and analyze communications for security purposes; fraud prevention;
compliance with legal and regulatory requirements; investigations of potential misconduct;
product development and improvement; research; host engagement; and host or technical
support. We reserve the right to block the delivery of communications that we, in our sole
discretion, believe may contain malicious content, spam, or may pose a risk to you or,
customers/guests, us, or others. Please note, all communications sent or received using the Site’s
communication tools will be received and stored by us. In case reservation was made through our
business partners, guests may choose to communicate with you directly via email or other
channels that we do not control.
During calls with our support team, live listening may be done, or calls may be recorded for quality
and reference purposes which includes the usage of the recordings for the handling of claims,
Internal
training, fraud detection and reference purposes. If you would prefer that your call was not
recorded, you can opt out by terminating the call. Call recordings are kept for a limited amount of
time and automatically deleted thereafter, unless Agoda has a legitimate interest to keep such
recording for a longer period, including for fraud investigation and legal purposes.
Mobile Devices
We may send you push notifications with information about upcoming reservations, potential
future stays, or as part of any Agoda programs that you participate in. Where legally required, we
will request your express consent for it.
You may grant us access to your location information or
contact details in order to provide services requested by you. When you upload a picture or video
from your mobile device, your picture or video may also be tagged with your location information
or other metadata. Please read the instructions of your mobile device to understand how to
change the settings and enable the sharing of such information or the receipt of (or opt out of
receiving) push notifications (including Software Development Kit ("SDK") and push token data).
Different device operating systems may have different default settings, so please familiarize
yourself with such settings governing push notifications.
3. Sharing and Disclosure of Your Information
In connection with your visit to our Site and use of our services, we may share your information
as follows:
Guests - when you as a Host have a confirmed booking, certain information is shared with
the guest to coordinate the booking, such as your full name, contact information (email,
phone number), and accommodation address. After completing a booking, guests and
Hosts may write reviews and rate each other.
Business Partners - such as suppliers and third-party metasearch companies that we have
relationships with to redirect search queries or reservations to the Site or to enable
customer support services.
Site Users - the Site allows Hosts to publish information that is visible to the general public
(e.g., parts of your public profile page such as your first name, your description, and city)
which are publicly visible to users who are seeking to book accommodations. This publicly
disclosed information allows user to consider the accommodation(s) you are offering on
the Site and includes the approximate locations (neighborhood and city), listing
description, calendar availability, any photographs and videos made publicly available by
the Host, aggregated demand information, and any additional information the Host
chooses to share.
Third Party Service Providers - such as web hosting, data analysis, host support, fraud
prevention, and other add-on service providers we appoint to perform services on our
behalf.
Our Affiliated Group Companies - we may share information about you with our affiliates
and subsidiaries, as well as with our parent corporation, Booking Holdings Inc., and its
other subsidiaries (collectively, our "Affiliated Group Companies") and we may receive
information about you from them including for any services that they may provide to us in
order to: support or perform the service requested by you (including support services); for
quality, analytical and product improvement purposes; personalize the online services and
for marketing; detect, prevent, and investigate fraudulent transactions and/or activities,
other illegal activities, and data breaches; for internal (audit/compliance) investigations; or
as otherwise required or permitted by applicable law, for example to conduct verification
and sanction list checks for compliance with applicable laws that apply to us.
Internal
Where Required or Permitted by Law - such as to protect ourselves against liability, to
respond to subpoenas, judicial processes, legitimate requests, warrants or equivalent by
law enforcement officials or authorities, to investigate fraud or other wrongdoing or as
otherwise required or necessary in order to comply with applicable law, protect our
legitimate interests or to the purchasers in connection with any sale, assignment, or other
transfer of all or a part of our business or company. We may also, in compliance with
applicable law, disclose your information to enforce or apply the terms and conditions
applicable to our services or to protect the rights, property, or safety of Agoda, our users,
or others.
Such authorities to whom we may disclose your information to may include:
o Relevant tax authorities: where legally permissible according to applicable law,
disclose your and your guests’ data and other information relating to transactions
made through the Sites without further notice including but not limited to your and
your guests’ names, accommodation addresses, transaction dates and amounts,
tax identification number(s), contact information and other booking data. We may
also disclose accommodation and occupancy tax information including the amount
of taxes received (or due) by you from your guests where Agoda facilitates the
collection and remittance of occupancy taxes.
o Government and local government authorities: in jurisdictions where a registration,
notification, permit, or license is required with a local governmental authority to list
accommodation on sites such as ours in accordance with local law. We may share
information of you without further notice with the relevant government authority,
such as your and your guests’ names and contact details, accommodation
addresses, listing details, number of nights booked and other booking data.
Business Reorganization - such as part of any sale, assignment or other transfer of our
business, or transition of service to another provider. We will ask for your consent if
required by applicable law.
Search Engine Indexing - public information shared on our Site may be indexed through
third party search engines and available opt-out functionalities will be dependent upon the
terms of these third-party search engines.
We may also share information in aggregate form and/or in a form which does not enable the
recipient of such information to identify you, with third parties, for example for industry analysis
and demographic profiling.
We provide appropriate protections for such sharing as required by applicable law to prohibit third
parties from using your information for their own purposes, and to address the security and
confidentiality of your information. Except as disclosed in this Privacy Policy or as required or
permitted by applicable law, we will not disclose your information to third parties without your
consent.
4. Country-specific Privacy Rights
USA, California Privacy Rights
Under the California Consumer Privacy Act (“CCPA”), as amended by the Consumer Privacy
Rights Act (“CPRA”) (collectively, "California Privacy Law"), we provide specific disclosures about
how we use and disclose your information. This section covers how we have collected, used,
disclosed and otherwise processed your personal data over the past 12 months, as well as
additional rights you may have with respect to your personal data. This section does not reflect
our processing of personal data where an exception under California law applies.
Internal
CA Personal Information. Consistent with the Information We Collect section above, we may
collect certain categories of information about California residents, such as:
Identifiers: name, address, phone number, e-mail address, address of NHA
Accommodation, government identification information, date of birth, Agoda account
password, IP address, cookie ID, and information collected via Cookies;
Commercial Information: name of and details about your NHA Accommodation,
schedule of availability for any applicable NHA Accommodation, photographs, videos and
description of any applicable NHA Accommodation, banking account details for payments,
Site preferences and transaction history;
Internet or Other Electronic Network Activity: browser, operating system, application
version, device ID, and pages shown, metadata of photographs or videos you upload on
our Sites; and
Geolocation Data: physical location of your mobile device or pictures uploaded from your
mobile device.
Audio Information: we may record your calls to our support team with your permission;
Inferences: drawn from the information collected.
Certain CA Personal Data that we collect about you may be considered Sensitive Personal data
within the meaning of California Privacy Law, including: passport details (for transactional
purposes), payment card information (for billing and transactional purposes in connection with
accommodation services purchased), and precise geolocation information (for providing
services). Agoda only uses and discloses Sensitive Personal data as necessary in connection
with the performance of services and the provision of goods, compliance with federal, state, or
local laws, and as otherwise permitted by California Privacy Law.
Sources of CA Personal Data. Consistent with the "
Information We Collect" section above, we
may collect personal data directly from you, as well as from our affiliated group companies,
affiliated entities, business partners, or other third-party providers.
Use of CA Personal Data. We process your personal data for the business and commercial
purposes consistent with the "How We Use the Information We Collect" section above.
CA Personal Data Disclosed to Third Parties:
Disclosure of Personal CA Personal Data for Business Purposes: We disclose the
following categories of personal data for business purposes: Identifiers, Commercial
Information, Internet or Other Electronic Network Activity, Geolocation Data, Audio
Information, and Other Information to web hosting, payment card and payment
processing, business analytics, customer service, and business partners.
Disclosure of CA Personal Data for Commercial Purposes: We disclose the following
categories of personal data for commercial purposes: Identifiers to email providers and
survey service providers.
Retention of CA Personal Data. We retain your personal data consistent with the "Data
Retention" section below.
California Privacy Rights. As a California resident and subject to certain exceptions, you may
have the right to request: (i) deletion of your CA Personal Data; (ii) correction of inaccurate CA
Personal Data; (iii) the right to know/access the categories of CA Personal Data that we collect
about you, including the specific pieces of CA Personal Data; (iv) the categories of CA Personal
Data disclosed for a business purpose; and (v) information about the categories of CA Personal
Data about you that we have shared (as such term is defined under California Privacy Law) and
Internal
the categories of third parties to whom the CA Personal Data was shared. You may make your
request by contacting us at
PS-Privacy@agoda.com.
To protect your privacy and security, we will verify your identity before responding to such request
and may request you to provide us with information matching the identifiers and commercial
information already maintained by Agoda about you or additional proof where necessary. If you
are making this request on behalf of someone else, we may request the authorized agent provide
us with a copy of a valid power of attorney or evidence of the written authorization. You will not
be penalized for exercising your rights to your CA Personal Data.
We do not sell or share your CA Personal Data as such terms are defined by California
Privacy Law.
Authorized Agent. You can designate an authorized agent to make a request under California
law on your behalf in certain circumstances. If you use an authorized agent for this purpose, we
may ask you to verify your identity or that you provided the authorized agent signed permission
to submit a request on your behalf. If you provide an authorized agent with power of attorney
pursuant to Probate Code sections 4000 to 4465, it may not be necessary to perform these steps,
and we will respond to any request from such authorized agent in accordance with California law.
Right to Non-Discrimination. We will not discriminate or retaliate against you based solely upon
your exercising your rights under applicable law
South Korea Privacy Rights
If you are a South Korean resident, you may request information from us about how we may share
certain categories of your information with third parties as detailed above under "Sharing and
Disclosure of Your Information". We entrust the processing of your information as provided below,
accompanying such entrustment with contractual safeguards to protect your information:
Name of Trustee
Entrusted Functions
Web Hosting Trustee
Hosting databases used to maintain Host’s information.
Host Support Trustee
Responding to Host’s inquiries about Agoda's Site and services.
Analytics Trustees
Assessing how Hosts interact with the Site and third-party
websites, in order to improve and secure the Site, including for
detecting and preventing fraudulent activities.
As described in more detail under the section "How You Can Access or Change Your
Information," you may have certain data subject rights under local law.
For further information, please contact the Agoda Data Governance Officer at
[email protected]m with "South Korean Privacy Matter" in the subject line to request such further
information. You may also contact your local authorities (local numbers provided):
Privacy Invasion Reporting Center (privacy.kisa.or.kr / dial 118)
High-Tech Crime Investigation Division, Supreme Prosecutors’ Office (www.spo.go.kr /
dial 1301)
Korean National Police Agency Cyber Bureau (www.ctrc.go.kr / dial 182)
However, please note that as set out in our Accommodation Property Participation Agreement,
Agoda Company Pte. Ltd. in Singapore provides the services to you, and there is currently no
entity in South Korea providing reservation services to South Korean residents.
Internal
We will retain your information for the period necessary to fulfil the purposes outlined in this
Privacy Policy and internal company policies. When Agoda no longer needs to use your
information, we will remove your information from our systems and records and/or take steps to
properly anonymize it so that you can no longer be identified from it, unless we need to keep your
information to carry out corporate tasks and achieve our business objectives or to comply with
applicable legal or regulatory obligations.
China Privacy Rights
If you are a Chinese resident, please note the following regarding the cross-border
transfer/sharing of your information.
Disclosure / Transfer of Information: We will maintain the confidentiality of your information but
may provide or transfer your information to third parties as detailed above under "Sharing Your
Information," which may include transferring your information to persons to whom we are required
to make disclosures to under applicable law within or outside the PRC.
Transfer of Information Overseas: We will generally maintain your information on servers in
Hong Kong and Singapore, or any other data centers outside the PRC. However, we may transfer
your information to third parties mentioned above who may be located outside the PRC.
India Privacy Notice
Under Indian law, we must collect, process and store PAN numbers (tax IDs) of Indian nationals
or residents in relation to any overseas payments made on our Site. The value of your transaction
with us and your PAN number will be shared with our external payment processor for disclosure
to the authorised dealer bank. We will otherwise retain your PAN number for the duration
mentioned in this Privacy Policy and collect and process your information respecting Indian law.
By proceeding with the partner registration and accepting our Privacy Policy you express your
consent to the treatment of your personal data for the determined purposes.
Japan Privacy Notice
Under Japanese privacy law, you may have the right to request further information about our
personal information processing, for example, requesting further information about our security
control measures, the procedures for exercising your privacy rights and our representative details.
If you would like to request this information, please reach out to privacy@agoda.com with “Japan
Privacy Request” in the subject line.
Turkey Privacy Notice
If you are a Turkish resident, the processing of your personal data will be subject to Law No. 6698
on Protection of Personal Data of Turkey (“Turkish Data Protection Law”). In this regard, the
following terms apply to you, and in the event of any conflict between the following additional
terms and the provisions of the rest of the policy, the following terms shall prevail.
Your rights: According to Article 11 of the Turkish Data Protection Law, you have the following
rights with respect to your personal data:
the right to learn whether we process your personal data
the right to request information with regard to such processing, if we process your personal
data
Internal
the right to learn the purposes of the processing and whether they are used for such
purpose or not
the right to know the third parties within or outside the country, to whom we transfer your
personal data
the right to request correction of incomplete or inaccurate personal data
the right to request deletion or destruction of your personal data under the conditions set
forth in Article 7 of the Turkish Data Protection Law
the right to request that we notify the third parties, to whom we transferred your personal
data, about the correction, deletion and/or destruction of your personal data per your
request within the scope of the foregoing two items
the right to object to the negative results about you that are due to the analysis of your
personal data processed solely by automated means
the right to claim indemnification for damages incurred due to illegal processing of your
personal data
Special Categories of Personal Information: We rely on your explicit consent to process your
special categories of personal information as defined under Turkish Data Protection Law in the
absence of other applicable legal grounds.
Cookies: If you live in Turkey, we rely on your explicit consent (opt-in consent) when processing
your personal data through non-essential (i.e. Non-Functional Cookies as explained under
"Cookies") cookies.
Marketing Communications: Under E-Commerce Law No. 6563 and secondary legislation, as
a service provider, we rely on your explicit consent (opt-in consent) when sending marketing
communications to you.
International Data Transfers: In the event that we transfer your personal data to third parties in
countries other than Turkey, we will comply with the requirements under the Turkish Data
Protection Law, including obtaining your explicit consent, where and if necessary.
5. Cookies
Our Site uses and allows third parties to place cookies (session and persistent), pixels/tags,
SDKs, application program interfaces ("APIs"), and other technologies (collectively, "Cookies")
on our Site that collect and store certain information about you. Some of these Cookies are
necessary to provide, secure, and maintain the Site to you, such as to keep you logged in while
your visit our Site, while other functional/analytic Cookies are used to provide you with a better
user experience, such as:
To personalize the Site by remembering information about your activities on the Site (e.g.,
the language you selected or your log-in details); and
Perform website analytics, such as demographic reporting to improve our Site and
services.
Your Choices
Please review your Internet browser settings, typically under the sections "Help" or "Internet
Options," to exercise choices you have for certain Cookies. If you disable or delete certain
Cookies in your Internet browser settings, you might not be able to access or use important
functions or features of this Site, and you may be required to re-enter your log-in details.
Internal
Please also visit the following third parties' websites to exercise certain opt-out choices over
Cookies:
Google Analytics -
https://tools.google.com/dlpage/gaoptout?hl=en
You may need to make such choices on each browser and device you may use to exercise choice
regarding certain Cookies. Lastly, at this time the Site is not configured to honor browsers' "Do
Not Track" signals.
6. International Transfers
In connection with the purposes described above, your information may be stored in locations
outside of your home country, which may have different standards of data protection than your
home country. We provide appropriate protections for cross-border transfers as required by law
for international data transfers, including information transferred to third parties, and where
necessary, we may also obtain your consent With respect to such transfers from the European
Economic Area ("EEA") to the United States and other non-EEA jurisdictions, we may rely on the
EU Model Clauses and/or the need to process your information in order to provide the requested
services (performance of a contract) to transfer your information. As permitted by applicable law,
you may request details about the suitable safeguards we have in place by contacting us as
detailed below. For Chinese residents, please see the details provided above under "China
Privacy Rights." For Turkish residents, please refer to "Turkey Privacy Rights".
7. Protecting Your Information
We maintain reasonable physical, electronic, and organizational security measures to protect your
information against accidental or unlawful destruction or accidental loss, alteration, or
unauthorized disclosure or access.
Retention
We will retain your information for the period necessary to fulfil the purposes outlined in this
Privacy Policy and internal company policies.
When Agoda no longer needs to use your
information, we will unless we need to keep your information to comply with applicable legal or
regulatory obligations or the information is required to carry out corporate tasks and achieve our
business objectives remove it from our systems and records and/or take steps to properly
anonymize it so that you can no longer be identified from it.
8. How You Can Access or Change Your Information
If you wish to update your information, or in certain circumstances exercise rights to access,
correct, delete, restrict, or object to processing of your information, as well as the right to revoke
consent for certain processing or to exercise the right to data portability, please contact us by
sending an email to
PS-Privacy@agoda.com
To protect your privacy and security, we will verify your identity before responding to such request,
and your request will be answered within a reasonable timeframe. To the extent permitted by
applicable law, we reserve the right to charge a reasonable fee for such access. We may need to
retain certain information for recordkeeping purposes, to complete any transactions that you
began prior to your request, or for other purposes as required or permitted by applicable law.
Internal
9. Updates to Privacy Policy
On occasion, Agoda may revise this Privacy Policy to reflect changes in the law, our information
collection and use practices, the features of our Site, or advances in technology. If we make
revisions that change the way we collect or use your information, those changes will be posted in
this Privacy Policy and the effective date will be noted at the beginning of this Privacy Policy.
Therefore, you should review this Privacy Policy periodically so that you are up to date on our
most current policies and practices. Agoda will also prominently post such material changes prior
to implementing the change and ask for your consent if required by law.
10. Additional Considerations
A Special Note About Minors
Our Site and services are not directed to minors under the age of 18.
Language
This Privacy Policy has originally been drawn up in the English language. Translations in other
languages are available for your convenience. In case of conflict between the English language
version and a translated version, the English language version shall prevail.
11. Contacting Us
If you have any questions about this Privacy Policy or our privacy practices, please contact our
Agoda Data Governance Officer by email at pri[email protected]m, or by sending a registered letter
to the address at:
Agoda Company Pte. Ltd.
c/o Data Governance Officer
30 Cecil Street
Prudential Tower #19-08
Singapore 049712
If you reside in the EU, you may also contact our local representative, Agoda International Pte.
Ltd. (UK Branch) 9th Floor North, The Metro Building, 1 Butterwick, Hammersmith, London W6
8DL, United Kingdom, or your local data protection authority with any questions or complaints
about our privacy practices.
If you reside in Thailand, you may also contact our local representative, Agoda Services Co., Ltd.
(Head Office) 999/9 Rama 1 Road The Offices at Central World, Patumwan, Bangkok 10330,
Thailand or your local data protection authority with any questions or complaints about our privacy
practices.
If you reside in Türkiye, you may also contact our data controller representative, Esin Avukatlık
Ortaklığı, resident at Akat Mahallesi, Gül Sokak No:2/1 Beşiktaş / İSTANBUL.
***